Around 40% of SMBs are looking for ways to increase the dollars and time spent on marketing. It’s a struggle. Kim Davis on April 25, 2024 In the face of economic headwinds, some small-to-medium businesses are devoting increased resources to their marketing efforts. A report from Constant Contact, “Small Business Now,” finds 39% of … Continue reading SMBs are investing more time and resources in marketing
Category Archives: Small Business Branding
Indeed Partners With Insider To Create Interactive Hub For SMBs
Indeed Partners With Insider To Create Interactive Hub For SMBs by Laurie Sullivan @lauriesullivan, September 15, 2022 The global hiring platform Indeed is partnering with news media site Insider to launch an interactive editorial hub for small and medium-sized businesses (SMB) looking to improve their process for hiring and supporting employees. The website, Talent Insider, … Continue reading Indeed Partners With Insider To Create Interactive Hub For SMBs
The Power of Brand Story for Small Businesses
Dave Sutton April 26, 2021 According to these business statistics, more than 20% of small businesses don’t succeed within their first year. Even more fail in their second year. What might have helped them stay alive? Strong strategic marketing. More specifically, good brand storytelling. A major part of marketing for small businesses is the brand … Continue reading The Power of Brand Story for Small Businesses
7 Important Factors for Effective Small Business Branding
Justin Wong August 12, 2020 As a small business, you probably hear the word “branding” thrown around quite a bit. You know it’s important, but what exactly is small business branding? At Curve, we explain branding as something fairly simple: who your company is, what you represent, and the unique value you offer. However, small … Continue reading 7 Important Factors for Effective Small Business Branding
11 Essential Tools to Make Small Business Branding Easy
by Leona HintonSeptember 22, 2016 As you know, your small business’s brand is everything when marketing yourself and your company. The online marketplace is crowded, and you need to make sure you stand out from your competitors. How do you do that, though? The answer lies in how you build your brand in the first … Continue reading 11 Essential Tools to Make Small Business Branding Easy
Everything You Need to Know When Rebranding a Small Business
by Julie Chomiak June 22, 2016June 22, 2016 For small businesses, developing a brand means working from scratch to piece together a cohesive and inspiring representation of their business. Once a business is up and running, it can be daunting to think of rebranding. You put a ton of time, effort, and resources into perfecting … Continue reading Everything You Need to Know When Rebranding a Small Business