US Surgeon General says that social media, like cigarettes, should come with warning labels But warning labels can’t happen without Congressional support. karissa bell Mon, Jun 17, 2024 NBC via Getty Images The US Surgeon General, Vivek Murthy, says that social media should come with warning labels about its potential health impacts much … Continue reading US Surgeon General says that social media, like cigarettes, should come with warning labels
June 08, 2024 A tale of 2 families: Teens rely on social media, but some opt out until it’s necessary Some teenagers are initiating social media ‘cleanses’ because of the toll they know it takes on mental health and grades. BY Associated Press Kate Bulkeley’s pledge to stay off social media in high school worked at … Continue reading A tale of 2 families: Teens rely on social media, but some opt out until it’s necessary
By Ildiko Almasi Simsic January 20, 2024 Consumers today are not only conscious of corporations’ social responsibilities but are also increasingly informed about what true corporate responsibility means in practice. Tokenistic use of social initiatives to score extra points with customers will no longer cut it. Social washing has recently come into the spotlight … Continue reading 4 red flags that your business is guilty of social washing—and how to fix it
By Chris Stokel-Walker March 07, 2023 America’s labor shortage has blighted a number of industries, with the retail sector among the worst hit. It’s a dire situation—and one that hasn’t escaped the notice of Jimmy “MrBeast” Donaldson. This month, Donaldson asked his 18.8 million Twitter followers to lend a hand in cleaning up … Continue reading MrBeast’s Feastables’ tidy-up campaign shows the power of social media celebrity
By Samar Marwan September 13, 2022 Social media is where we express who we are and share parts of our lives; but for recruiters, your online presence is a stop in their screening process to determine whether you’re a qualified candidate. A new analysis from North Carolina State University says there isn’t any evidence that … Continue reading Cybervetting might be the reason you weren’t hired
Ratings Agency: Social Platforms Act As ‘Useful Idiots’ For Propagandists by Tony Silber , Staff Writer, June 17, 2022 It’s been apparent since at least the 2016 presidential election — and probably well before — that social media spreads and amplifies misinformation and disinformation. Its toxic effect has damaged societies across the globe. Never mind … Continue reading Ratings Agency: Social Platforms Act As ‘Useful Idiots’ For Propagandists
Social Media And The Butterfly Effect by Maarten Albarda , Featured Contributor, May 13, 2022 I remember seeing a presentation by Professor Jennifer Aaker at Stanford University in 2010, based on her book “The Dragonfly Effect: Quick, Effective, and Powerful Ways To Use Social Media to Drive Social Change.” The talk, and her book, outlined … Continue reading Social Media And The Butterfly Effect
Tom Martin November 2, 2021 I recently discovered some incredibly interesting social media advertising research produced by Travis Chambers and his firm. They analyzed $ 80,000,000 in social ad spend covering 30,000 different creative assets to try and figure out what kind of ad types are most effective on social media. And frankly, what they … Continue reading Here’s Why You Should Be Creating Social Media Infomercials Instead of Ads
Jacqueline McGraw March 29, 2021 Gone are the days when companies could steer clear of politics. Employees and customers alike expect the brands they love to take a stand on social and political issues that are important to them. In recent years, tech leaders have begun reimagining their social impact strategies and leveraging their products … Continue reading The Business Case for Making Politics a Part of Your Social Impact Strategy
Nicole Krug October 12, 2020 If you’re like most small business owners, you probably have plenty of questions about the benefits of social media, and maybe even how it crosses over to your search engine rankings. We know social media can help you attract new customers to your business, but today we’ll discuss how it … Continue reading Does Social Media Affect Search Engine Rankings? Yes – Here’s How
