Lindsay Paramore August 8, 2021 With the growing momentum of people wanting to generally connect online, it’s no wonder that businesses spend about 15-25% of their advertising budget* on just social media. But organic social media marketing is just as important as paid efforts. Paid or organic, it’s not enough to just set up your … Continue reading Social Media Optimization: 60+ Tips & Tools for Every Platform
Category Archives: Social Media Optimization
Why is Organic Social Media Important?
Evanne Farmer — June 5, 2020 Is organic or unpaid social media still worth the time and resources a business needs to invest? The answer is a resounding yes! 7 Reasons Your Brand Needs To Invest In Organic Social Media 1. Organic Social Media is Cost-Effective – Even though it takes time and energy to … Continue reading Why is Organic Social Media Important?
7 Useful Tips to Optimize Your Facebook and Instagram Live Videos
Victor Blasco — April 30, 2020 These days, businesses can’t afford to neglect their Facebook and Instagram presence. However, while being there is a good first step, part of your success is measured by how active you are and, above all, how engaging your content is. Luckily, both platforms provide a handful of resources to … Continue reading 7 Useful Tips to Optimize Your Facebook and Instagram Live Videos
Coronavirus on Social Media: A Social Listening Analysis [Infographic]
Julia Miashkova — April 16, 2020 Coronavirus is the buzzword of 2020. Like it or not, COVID-19 stirred the pot unlike anything most of us ever witnessed, cankering our minds, DMs, and social media feeds. While some people are dealing with the imminent implications coronavirus has brought onto their lives, others are looking at the … Continue reading Coronavirus on Social Media: A Social Listening Analysis [Infographic]
How Social Media Measures Up In Today’s SEO
Susan Gilbert — June 28, 2018 Follow @SusanGilbert — June 28, 2018 The Art of Social Media Affecting SEO Does social media factor into SEO? This has been a long debated question, and the answer may surprise you. Both content and conversations through the top social networks send out social signals, which ultimately has an … Continue reading How Social Media Measures Up In Today’s SEO
The Social Media Playbook For Small Business
By Steve Eastlack July 7th, 2017 Are you looking for help when it comes to managing your brand’s social media presence? Perhaps you’ve been given this responsibility while also having to take care of your primary job? If you work for a smaller company with no dedicated social media manager, that’s often the case. … Continue reading The Social Media Playbook For Small Business
How to Use Social Media Optimization for Higher Visibility
by Emily Ahlbum July 26, 2016 Follow @emagineusaJuly 26, 2016 For most marketers, when you hear the word “optimization”, you’re most likely inclined to think of SEO and the technicalities that come with it. However, at its core, the idea behind optimization is really quite simple: It’s making the best of anything. It’s about taking … Continue reading How to Use Social Media Optimization for Higher Visibility