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Category Archives: Social Media Optimization

Social Media Optimization: 60+ Tips & Tools for Every Platform

Lindsay Paramore August 8, 2021 With the growing momentum of people wanting to generally connect online, it’s no wonder that businesses spend about 15-25% of their advertising budget* on just social media. But organic social media marketing is just as important as paid efforts. Paid or organic, it’s not enough to just set up your … Continue reading Social Media Optimization: 60+ Tips & Tools for Every Platform

7 Useful Tips to Optimize Your Facebook and Instagram Live Videos

Victor Blasco — April 30, 2020 These days, businesses can’t afford to neglect their Facebook and Instagram presence. However, while being there is a good first step, part of your success is measured by how active you are and, above all, how engaging your content is. Luckily, both platforms provide a handful of resources to … Continue reading 7 Useful Tips to Optimize Your Facebook and Instagram Live Videos

Coronavirus on Social Media: A Social Listening Analysis [Infographic]

Julia Miashkova — April 16, 2020 Coronavirus is the buzzword of 2020. Like it or not, COVID-19 stirred the pot unlike anything most of us ever witnessed, cankering our minds, DMs, and social media feeds. While some people are dealing with the imminent implications coronavirus has brought onto their lives, others are looking at the … Continue reading Coronavirus on Social Media: A Social Listening Analysis [Infographic]

How to Use Social Media Optimization for Higher Visibility

by Emily Ahlbum July 26, 2016 Follow @emagineusaJuly 26, 2016 For most marketers, when you hear the word “optimization”, you’re most likely inclined to think of SEO and the technicalities that come with it. However, at its core, the idea behind optimization is really quite simple: It’s making the best of anything. It’s about taking … Continue reading How to Use Social Media Optimization for Higher Visibility