Ana Gotter — July 13, 2017 — July 13, 2017 TeroVesalainen / Pixabay Facebook focuses on idea sharing, Twitter is all about broadcasting your thoughts, Instagram prioritizes the visually interesting, and Pinterest provides storage for the content and products you love. Each social media site is designed to serve a different purpose, so we use … Continue reading How to Use Video Marketing on Each Social Media Platform
Annaliese Henwood — May 2, 2017 Follow @MktgInnovator— May 2, 2017 Whenever we turn around, there’s either a new big feature or new social platform available with full business opportunity. We used to have the typical Facebook and Twitter platforms, but now there’s Instagram, Pinterest, Snapchat, LinkedIn… If you’re a small business or working solo, … Continue reading How to Decide When to Join a Social Media Platform
Is a social management tool right for your business? Columnist Justin Freid outlines the benefits and drawbacks of these tools so that you can make an informed decision. Justin Freid on April 21, 2017 Social has become a key component of most brands’ marketing and engagement strategies. As a result, there are quite … Continue reading Using a social management platform: What you need to know
Tara Coomans — March 30, 2017 Follow @taracoomans— March 30, 2017 What social media platforms are right for your business? Choosing social media platforms. I get asked which social platform is right every single day. The answer is: “it depends.” It’s common today to launch on a platform because it’s “hot” or to question your … Continue reading I’m Just Not That Into You – Choosing Social Platforms in 2017
Darnelle O’Brien — February 20, 2017 Follow @thekissagency— February 20, 2017 Think social media starts and ends with Facebook, Instagram and Snapchat? Think again. There are thousands of social platforms and online communities that engage their audiences in different pockets of the Internet. While they might not be as widely knows as Facebook and Instagram … Continue reading 8 Social Platforms You May Not Have Known Existed
by Adam Frankel April 28, 2016 Follow @FrankelInteractApril 28, 2016 For all businesses that have a digital presence, social media marketing is a must. But mistakes lower the chances of being successful with it. No matter how powerful your marketing techniques are and what online tools you are using, nothing can bring you desired results … Continue reading Platform Dependent and Independent Social Media Mistakes to Avoid
by Zaid Ammari January 19, 2016 Follow @zaidovskiJanuary 19, 2016 Choosing the best social media platform for a business involves many facets. Utilizing social media to strategically target specific markets and audiences is key to the creation and execution of successful marketing campaigns. The variety of social media types and formats available makes it easy … Continue reading Choosing the Best Social Media Platform for Your Business
