Laura Cole — November 5, 2016 — November 5, 2016 When it comes to marketing and leveraging the influence of social media, businesses are often inhibited by preconceptions and narrow thinking. One example is the notion that social media marketing is the sole preserve of B2C sectors, for example, which often deters inexperienced firms in … Continue reading How Can Manufacturers Successfully Leverage Social Media?
Category Archives: Social Media Tools
Tracking the confusing reality of the cross-social experience
As users move across different channels, how do you keep track of the customer experience? Columnist Blaise Lucey explains how to create a cross-channel metric that can travel with the customer. Blaise Lucey on October 13, 2016 I found out about comedian Mike Birbiglia’s movie, “Don’t Think Twice,” on Twitter. Someone else had tweeted … Continue reading Tracking the confusing reality of the cross-social experience
5 Top Time Saving Social Media Management Tools
by Susan Friesen Follow @https://twitter.com/eVisionMediaOctober 11, 2016 Sharing content regularly on social media is critical for staying top of mind. Yet many businesses struggle to find the time to do daily social media posts. While sharing timely posts live is important, pre-scheduling social media posts using social media management tools helps you save time. Planning … Continue reading 5 Top Time Saving Social Media Management Tools
6 Powerful Tools for Superior Social Media Measurement and Attribution
by Jawad Khan Follow @WritingMDestinyOctober 3, 2016 All too often, social media marketing involves flying blind. You might see in your Google Analytics reports that the social networks are steadily referring traffic to your site, and those visitors might even be converting reasonably well, but that’s just part of the picture, isn’t it? Clickthroughs from … Continue reading 6 Powerful Tools for Superior Social Media Measurement and Attribution
Does Your Social Media Tool Talk to Your CRM? 3 Reasons Why It Should.
by Meera Sapra Follow @meerasapraSeptember 24, 2016 If you’re like most business owners, you’ve probably been using social media for your business for a while now – you create content, listen to what’s being said about your brand, engage your audience, and keep track of key metrics to measure the impact of your brand’s social … Continue reading Does Your Social Media Tool Talk to Your CRM? 3 Reasons Why It Should.
Social Media Management: Which Tools are the Best?
by Katie Leimkuehler Follow @kleimkuehlerSeptember 21, 2016 Using social media to develop an online presence and personal brand for your business, although it pays big dividends, can be a time-consuming process. But with the right tools, the job can be easy and even fun. There are a lot of social media management tools out there … Continue reading Social Media Management: Which Tools are the Best?
Analyzing Tools That Give You Better Insights on Social Media
by Susan Gilbert Follow @SusanGilbertSeptember 14, 2016 Gain Better Insights on Your Social Media Campaigns With These 4 Tools Monday Tips is a short list of the best finds across the internet to start your week off right. Today I have some great resources to help you improve your social media reach. Here’s four links … Continue reading Analyzing Tools That Give You Better Insights on Social Media
Sprinklr vs. Adobe vs. Oracle vs. Salesforce vs. The Others: Which Social Management Is Really Best?
by Brannon Brooks Follow @killbrannonSeptember 2, 2016 You need to manage your social presence if you’re going to make sure your business flourishes. Today, there are 70% of Americans with at least one social account. This makes it critical that every business is managing their brand reputation online. It’s a time-consuming venture, and one that … Continue reading Sprinklr vs. Adobe vs. Oracle vs. Salesforce vs. The Others: Which Social Management Is Really Best?
Cutting Through the Noise of Social Media: A Guide to Smart Content Curation Tools
by Adam Monago Follow @adammonagoAugust 10, 2016 Being a digital marketing professional, I know how hard it is to find the best content on social media when there is so much noise. A question I am frequently asked is: what content curation tools can help me find and share the best content? What I’ve done … Continue reading Cutting Through the Noise of Social Media: A Guide to Smart Content Curation Tools
Create Stand-Out Social Media Images With These 4 Tools
by Susan Gilbert July 21, 2016 Follow @SusanGilbertJuly 21, 2016 Increase Your Visibility With These Photo Resources Today I have some image tools to help you improve your reach on social media. Here’s four links with tips and tricks to kick start your day. Your audience loves visual content, which can greatly improve your brand … Continue reading Create Stand-Out Social Media Images With These 4 Tools
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