Jon Mead — July 28, 2018 — July 28, 2018 That may seem like a strange question coming from a tech guy at one of the leading cobrowse companies. Don’t get me wrong, cobrowse is awesome! If you have a website, a SaaS app, or a hybrid mobile app, you should definitely consider using cobrowse … Continue reading What Do You Do When Cobrowse Isn’t Good Enough?
Category Archives: Social Media Utilization
The Case Against SKAGs
Margot da Cunha — July 12, 2018 — July 12, 2018 As summer is heating up, let’s talk about another HOT and controversial paid search strategy: SKAGs! SKAGs have been a hot topic among the PPC community for some time now. Some would argue that this form of account organization allows you to get extremely … Continue reading The Case Against SKAGs
How to Take Advantage of Shoppable Instagram Stories Stickers
Monique Danao — June 20, 2018 Follow @monique_pd — June 20, 2018 New Instagram Feature: Shoppable Instagram Stories Stickers Last week, Instagram announced an exciting new feature for retailers and businesses. Shoppable Instagram Stories stickers. Soon you’ll be able to add stickers to featured Stories products. Once viewers tap the sticker, they can see product … Continue reading How to Take Advantage of Shoppable Instagram Stories Stickers
Insta-Hooked: 12 Instagram Story Ideas Your Followers Will Love
Shannon Willoby — June 19, 2018 Follow @shannonwilloby — June 19, 2018 Why is ephemeral content so damn irresistible? Because it plays on the apparently severe case of FOMO — fear of missing out — that’s constantly running through all of us. With just 24 hours to watch an Instagram Story, followers know that it’s … Continue reading Insta-Hooked: 12 Instagram Story Ideas Your Followers Will Love
Personalization in the Digital World
Darnelle O’Brien — June 9, 2018 Follow @thekissagency — June 9, 2018 kaboompics / Pixabay Why it’s time to get personal in the digital world With 24/7 access to products, services and new technology, brands are faced with the challenge of standing out in a crowded marketplace. The truth is, your customers are too smart … Continue reading Personalization in the Digital World
How to Keep Your Company’s Social Media Presence Safe
Darina Murashev — May 29, 2018 — May 29, 2018 Social media has become an integral tool for online brand management. Last year, companies of all sizes used social networking platforms to communicate with over 3.1 billion global social media users Facebook’s recent data breach, however, demonstrates how important it is to secure your business’s … Continue reading How to Keep Your Company’s Social Media Presence Safe
How Often And What To Post on Social Media
Yasmin Bendror — May 29, 2018 Follow @yasminbendror — May 29, 2018 This question has been coming up a lot lately. Business owners have been asking me via email, messenger, social media and at networking meetings, “Yasmin, how often to post and what to post on social media?” Let’s get right to it: If you’re … Continue reading How Often And What To Post on Social Media
No More DMZ for Google Reviews
David Brooks — May 7, 2018 — May 7, 2018 Online review/reputation management companies like Birdeye, GetFiveStars, ReputationLoop, ShoutAboutIt, Grade.us and others have systematized the collection of online reviews. Most of these companies provide some type of automated email solicitation to your customers with a simple, two-step quiz: Step 1: “Thanks for your order. How … Continue reading No More DMZ for Google Reviews
Coming Full Circle: How Businesses Are Returning to Social Media’s Original Intent
Chans Weber — May 4, 2018 Follow @chansweber — May 4, 2018 Social media existed long before the Internet. Persians in 550 B.C.E. are credited with creating the first rudimentary postal system, a system described by Greek historian Herodotus as being complete with riders and horses ne’er deterred by “snow nor rain nor heat nor … Continue reading Coming Full Circle: How Businesses Are Returning to Social Media’s Original Intent
How Social Security Works for Business Owners
Eric Rosenberg — April 7, 2018 — April 7, 2018 Social Security is a government-backed retirement program. Workers across the country pay a Social Security tax each year in exchange for a payment each month in retirement, or if disabled in some cases. This retirement fund isn’t quite a guarantee. For the most part, workers … Continue reading How Social Security Works for Business Owners
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