Brian Meert January 12, 2021 Social proof makes your brand seem more credible by showing that others trust you. The more positive mentions there are about your business, the better – but how do you harness all of that power and capitalize on it? In this article, we’ll cover the six best ways to leverage … Continue reading 6 Ways to Leverage Social Proof
Category Archives: Social Skills
Improve Your Social (Media) Skills to Stay Relevant as a Small Business
Sarah Voigtman — February 4, 2019 — February 4, 2019 KevinKing / Pixabay Around one third of the entire global population (and 60% of North America’s population) are active on social media. This is an enormous audience you simply cannot ignore as a small business in 2018. Engaging in a regular social media content strategy … Continue reading Improve Your Social (Media) Skills to Stay Relevant as a Small Business
Study: How Does Ethnicity Impact Perception of Cognitive Assessments?
by Sandra Hess June 23, 2016June 23, 2016 Any business knows diversity is not just a critical component of global success, but a key driver of innovation. And today, the talent pool is more diverse than it has ever been. The current global workforce includes five generations of workers comprised of a wide variety of … Continue reading Study: How Does Ethnicity Impact Perception of Cognitive Assessments?
3 Reasons Why (Almost) Every Business Leader Needs to Develop 21st Century Social Networking Skills
by Jay Palter June 4, 2016 Follow @jaypalterJune 4, 2016 A lot has changed in the past 20-30 years when it comes to the technology that we use to communicate and build relationships in business. Yet, many business leaders have failed to keep up with these innovations and adapt their own leadership styles and communication … Continue reading 3 Reasons Why (Almost) Every Business Leader Needs to Develop 21st Century Social Networking Skills
Keys to Being Social: Listening
by Bridget Willard February 29, 2016 Follow @youtoocanbeguruFebruary 29, 2016 Do you feel that people hear you? Not just hear you even, but really, truly listen? People are talking every day on social media. The scale at which information is coming to us can be overwhelming. “Every second, on average, around 6,000 tweets are tweeted … Continue reading Keys to Being Social: Listening
Social Media Etiquette for Your Business
Alex SholemAugust 17, 2015 Social media sites have revolutionized the way that businesses big and small interact with the general public. Sites like Facebook and Twitter have become the main forum for everything from advertising and public relations to customer support and market research. Around 92% of global businesses send out at least one tweet … Continue reading Social Media Etiquette for Your Business
Social Selling – The Wrong Way
Mark GibsonJune 28, 2015 This article is a lesson for sales newbies and people who are new to LinkedIn. Anyone who has been using LinkedIn for a while will be familiar with the problem outlined in this story and tired of being on the other end of a SPAMMY connection requests. Email is the perfect … Continue reading Social Selling – The Wrong Way
Why Social Customer Service Is Crucial For Brand Development
Lauren ThomsonMay 28, 2015 In a world of technology and social media, customer interaction can either make or break your marketing strategy. Today, protecting your brand now means solid social customer service practices across your helpdesk, front line, and all levels of your operation. The Power Of Social Media Social media drives the way people … Continue reading Why Social Customer Service Is Crucial For Brand Development
How To Start Measuring Your Social Selling Efforts
Eric T. TungApril 3, 2015 As I shared in a recent article, 78% of salespeople on social media outperform their non-social counterparts, according to Forbes. A big aspect of successful social selling is measurement, and ensuring you establish the right metrics and tracking from the start. While my number one tip is to become best … Continue reading How To Start Measuring Your Social Selling Efforts
Social Selling Strategies for Personal Brands
Personal Branding BlogApril 3, 2015 When it comes to making sales, we often don’t consider using social media. While this is a marketing tool used mainly for building relationships and visibility, there are several ways to attract loyal buyers to your niche. Social media marketing by itself is not enough to attract buyers to your … Continue reading Social Selling Strategies for Personal Brands
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Converting Post Likes to Page Likes
LinkedIn to Real Life (Part 2: Managing Connections)
HR Disrupts the Family Dinner Routine
One and Done?
Personal Brand Rebrand or Evolution?
7 Best Social Video Practices You Need to Be Using
