Katy French November 11, 2021 A successful brand video benefits both your brand and your video agency. It’s a powerful medium, but it also requires a lot of work. That’s why your relationship with your video agency is so important. It starts with the right partner. (If you’re on the hunt for an agency, see … Continue reading 10 Tips to Work Effectively with Your Video Agency
Category Archives: Video Optimization
Here’s how you build creative video experiences for a multi-screen world
It’s time for brands to consider the nuances of each format at every stage of campaign production to create an effective video for multiple screens. Les Seifer on April 22, 2019 Creative has changed. Gone are the days when a brand could sink all of its heart, soul and budget into a single creative experience … Continue reading Here’s how you build creative video experiences for a multi-screen world
A Step-by-Step Guide on How to Optimize Videos
Brandon Leibowitz — March 2, 2019 Follow @seooptimizers — March 2, 2019 Many people struggle to increase conversions through multimedia content. Some developers add videos to their content. Most web users prefer high-resolution videos. It is necessary to optimize your website using an ideal SEO tool to attract users. We present to you a guide … Continue reading A Step-by-Step Guide on How to Optimize Videos
The Definitive Guide To Using Videos On Your Landing Pages
Joydeep Bhattacharya — August 8, 2018 Follow @seoforu— August 8, 2018 The vast number of websites littering the Internet has spoiled people, and they’re prone to making faster judgment calls than before. “Don’t like what you see on this website? Try a different one” – that’s become the common mindset, and it leaves you with … Continue reading The Definitive Guide To Using Videos On Your Landing Pages
Simple Steps to Improve Video Performance
Nathan Veer — July 18, 2018 — July 18, 2018 “Hey Sally, how are our videos doing?” asked Sally’s supervisor as if such an ominous question could be answered while passing by. “Great,” said Sally. “Lots of people watched them, we got 382 views.” Yet they both wondered, “Is that good? Is that below average? … Continue reading Simple Steps to Improve Video Performance
What Kind of Video Do You Need in Sales Communication?
Bruce McKenzie — July 10, 2018 — July 10, 2018 “Are Salespeople Relevant to the Modern Buyer?” is the question posed in an article by Tamara Schenck about about CSO Insights’ 2018 Buyer Preferences Study. At first glance, its results seem to say “Sometimes.” Most buyers only engage with salespeople after they have identified their … Continue reading What Kind of Video Do You Need in Sales Communication?
6 Tips to Guarantee Quality Video Engagement
Jibran Malek — June 12, 2018 — June 12, 2018 The great thing about influencer marketing is that content has long-tail, long-term value. YouTube is perhaps the second largest search-engine in the world. To that end, marketers need to make sure the content they’re putting out there drives quality engagement. That way, your videos will … Continue reading 6 Tips to Guarantee Quality Video Engagement
Video for Sales: 7 Effective Ways to Close the Deal
Britt Laeger — May 24, 2018 — May 24, 2018 krzysztof-m / Pixabay When it comes to business, the only thing that ultimately matters is whether or not you can close deals and customers. You can have the best marketing program, but if your sales team can’t sell your products, none of it matters. And … Continue reading Video for Sales: 7 Effective Ways to Close the Deal
5 Tips for Using Video in Your Own Research
Julia Pizzutti — March 8, 2018 — March 8, 2018 FreshMinds recently teamed up with BPP in a fantastic project where we harnessed the power of video to better understand today’s teens. In our recent blog post, we explored how advantageous video was to our research. In just over just 7 days, the teens uploaded … Continue reading 5 Tips for Using Video in Your Own Research
Video Landing Page Ideas To Grow Your Conversion Rate & Sales
Robyn Howard — January 25, 2018 — January 25, 2018 Over the last few years, clever marketing technologies have emerged and savvy marketers have been at the forefront in trying to leverage their abilities. Landing pages are a good example. Plenty of businesses use them today and marketers have never stopped to work up ways … Continue reading Video Landing Page Ideas To Grow Your Conversion Rate & Sales
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