by Brian Wallace June 26, 2016 Follow @nowsourcingJune 26, 2016 The business of virtual reality and augmented reality is booming, and it’s just going to keep getting bigger. While virtual reality has been around for decades, it was never that great and it was relegated to the worlds of video games and science fiction. Marked … Continue reading Virtual Reality is the Next Big Business Frontier [Infographic]
We asked two ad/marketing executives to go beyond the “wow” and look at the technology’s essential value propositions. Barry Levine on March 9, 2016 at 10:00 am Everywhere you look, there are signs that virtual reality is suiting up for marketers. But aside from the pending issues of cost and installed base, there’s one essential … Continue reading What does VR-based marketing offer that other tech does not?
