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Category Archives: Visual Search

4 Reasons Visual Search is a Top Marketing Trend of 2021

Bonnie Harris April 28, 2021 The term “Visual Search Marketing” has been around for a number of years. Although large companies like Bing, Yahoo and Google have been utilizing visual search technology in their search engines for a while now, it wasn’t until recently that this type of technology reached a point where it could … Continue reading 4 Reasons Visual Search is a Top Marketing Trend of 2021

Visual Theme For Search Extends Into Google Discovery Ads, Gallery Ads

Visual Theme For Search Extends Into Google Discovery Ads, Gallery Ads by Laurie Sullivan  @lauriesullivan, May 14, 2019 Discovery ads, which Google announced at Marketing Live, fits the visual theme that Philipp Schindler, Google chief business officer, talked about in his opening remarks at the event on Tuesday in San Francisco. Schindler said the future of search … Continue reading Visual Theme For Search Extends Into Google Discovery Ads, Gallery Ads

Window shopping 2.0: How visual search is revolutionizing digital fashion retail

Brands who stand out are paying careful attention to image size and file type along with detailed product descriptions and descriptive alt-text. Inbal Lavi on April 18, 2019   The future of fashion retail is e-commerce, but the future of e-commerce is unclear. On the one hand, e-commerce grew 15 percent in 2018, but on … Continue reading Window shopping 2.0: How visual search is revolutionizing digital fashion retail

How to Use Visual Search to Drive eCommerce Growth

William Harris — March 5, 2019 Follow @wmharris101 — March 5, 2019 Unlike pre-internet days where everyone watched the same 10 channels on TV and read the same newspapers, people have access to hundreds of channels across multiple platforms. Between social media campaigns with popular influencers and display ads that pop up everywhere on the … Continue reading How to Use Visual Search to Drive eCommerce Growth

Visual Search: What It Is and How It Is Changing the SEO Industry? [Infographic]

Jomer Gregorio — November 16, 2018 Follow @JomerGregorio — November 16, 2018 Everyone is already familiar with reverse image search – that is using an image as the search query to find related images from around the web. However, there is a new, more developed version of this feature that not only uses the metadata … Continue reading Visual Search: What It Is and How It Is Changing the SEO Industry? [Infographic]

Visual Search Preferred New Tech

Visual Search Preferred New Tech by Jack Loechner , Staff Writer @mp_research, September 4, 2018 ViSenze recently announced the findings of its study analyzing Gen Z and Millennial consumers’ attitudes towards emerging technologies, and their impact on both in-store and online shopping experiences. The study found that 62% of respondents want visual search capabilities enabling them … Continue reading Visual Search Preferred New Tech