Alejandra Zilak January 12, 2022 Your website is an integral part of your business. Not only does it provide information about what you do, why you’re great at it, and your pricing, it also serves as an opportunity to establish yourself as an industry expert any time someone does an online search about what you … Continue reading Custom Website Design vs Template: Pros and Cons + How to Decide Which One Fits Your Business
Category Archives: Web Design Guidelines
Read This Before Your Next Website Redesign
Jon-Mikel Bailey September 28, 2021 I recently hosted a webinar on BizSugar talking about what I consider to be the essentials of any small business website. Consider this a comprehensive cheat sheet for your next web redesign project. I’m not a designer nor am I a developer. I am a digital marketer with 20+ years … Continue reading Read This Before Your Next Website Redesign
15 Reasons to Redesign in 2021
Heather Steele August 17, 2021 1. You Have No Idea How to Update Your Website You don’t even know who to call to update the website. Your content is outdated and inaccurate, but you have no idea how to fix it 2. Your Website Uses Flash or Text Inside of Images No. Just no. 3. … Continue reading 15 Reasons to Redesign in 2021
Checking All the Boxes With Accessible Website Design
Nicole Steinberg May 17, 2021 I think it’s safe to say that we’ve all visited a website at one point or another and had a frustrating experience. Why won’t this site load on mobile? Which form fields are actually mandatory? Who thought 8pt type in yellow was easy to read?!? While the average user may … Continue reading Checking All the Boxes With Accessible Website Design
How to Redesign a Website
John Bogna April 16, 2021 Redesigning your website can provide a variety of benefits for your online presence, including refreshing your brand image or bringing traffic and conversions to less popular pages. But a website redesign is something that should be done carefully and with planning. Helpful changes to your website can boost your traffic, … Continue reading How to Redesign a Website
Questions to Ask Before Choosing a Website Design Package
Manisha Sukhyani February 7, 2021 You must have understood that good web design is essential for your business in the digital age. That is exactly why you’re researching the market for website design packages. While it may seem easy to go online and find the cheapest one, you need to remember that cheaper does not … Continue reading Questions to Ask Before Choosing a Website Design Package
5 Best Ideas For Personalizing Your Opt-in Popup Form
Thomas Griffin January 8, 2021 Opt-in popup forms have generally had a bad reputation because they were misused in the early days of the internet. And for good reason. Who wants to have popups forced on them as soon as they arrive on a web page? Many popup forms were also difficult to close and … Continue reading 5 Best Ideas For Personalizing Your Opt-in Popup Form
Poorly Designed Websites Can Kill Your Performance and Reputation
Angela Hausman, PhD December 28, 2020 Did you know that poorly designed websites can kill your online performance and damage your reputation? Check out this 2020 award-winning web design for a French company. Note the clean lines, the dramatic images, and easy navigation that make this website both functional and visually appealing. In fact, a … Continue reading Poorly Designed Websites Can Kill Your Performance and Reputation
How to Build a Website For Your Customers, Not Yourself
Andy Woods December 26, 2020 “When a customer enters my store, forget me. They are king.” John Wannamaker, one of America’s advertising pioneers, is quoted as saying “When a customer enters my store, forget me. He is king.” Well, this attitude is as true for early 20th-century American department stores as it is for website … Continue reading How to Build a Website For Your Customers, Not Yourself
Death by Website: 5 Website Design Mistakes to Avoid
Kristin Zhivago December 22, 2020 A good website design will grow your business; a bad website design will kill it. It is definitely possible to create a website and then watch it suck revenue right out of your company. We wouldn’t like that to happen to you. Here is our advice for avoiding the top … Continue reading Death by Website: 5 Website Design Mistakes to Avoid