Fastbase is offering a product designed to provide leads based on country, region, industry category, domain, keyword search and other criteria. 

The new solution, Similar Leads, generates lists for email marketing or calling.

Once the search criteria is entered, Similar Leads pulls data from the Fastbase repository of business contacts including emails, phone numbers and social profiles. 

Brands can use the tool to “dive deeper into trusted prospect categories or to try new ones,” states Fastbase CEO Kevin Rodgers.

Rodgers says there is a “pay-as-you-go pricing model.”

In addition, Fastbase accommodates keyword or domain searches using European extended character sets, the company says. 

The product can be used as a stand-alone tool within WebLeads, the firm’s lead-generation product.