Paul Cook — January 7, 2017 
Pinterest is a great social media platform that has attracted millions of users over the past few years. A lot of people use the platform to collect ideas for their birthdays, weddings, and vacations. Here are some tips that will help you in creating an active presence on Pinterest:
Get a “Follow” Button
In order to get more followers, you will have to get the Pinterest Follow button. The basic idea is to let people know that you exist on Pinterest so that they can visit your account to repin from your boards.
Add Photos and “Pin it” Buttons
You need high-quality pictures to attract people on Pinterest. People are more likely to pin pictures that are interesting and clear. These statistics might help you out in putting up good pictures:
- Images with varied colors get repinned 3.25 times more than images with a single dominant color.
- Bright images are 20 times more likely to get pinned than dark images.
- Saturated images get 10 times more repins compared to non-saturated ones.
- Vertical images with 2:3 or 4:5 ratios get 60% more repins than square or horizontal images.
- Images that have a smooth texture are 17 times more repinned than images that don’t have a smooth texture.
Check Out Famous Accounts
Look for people who have a lot of followers on Pinterest and see what they do. Go through their boards and get inspired from there. It has been seen that people with a lot of followers usually make their followers feel comfortable and welcomed and have a conversation with them in the comments section.
Pin Frequently
This one is a more direct way to create a vibrant presence on Pinterest. You should pin often so that people can view your boards and pictures. Make sure your descriptions are SEO friendly because people who aren’t following you can view your pins and boards by simply typing the keyword.
Your Pins Should Be Interesting
It is recommended that you set a theme per board so that people can easily browse through it and get new ideas.
Find Balance
While working on your business try and strike a balance between promoting your business and entertaining your guests. Always remember that moderation is key when posting pins. You don’t want to pin so less that people forget about you and you don’t want to pin so much that people get annoyed and unfollow you.
How to Get Popular on Pinterest
These tips will surely help you out to become popular on Pinterest. Just remember that frequent pinning and comments will mark your presence on this social media platform.
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