Salma JafriMost of us know the power of a great headline. But have trouble getting it right.
Sometimes it’s too wordy. Other times too vague. Sometimes it doesn’t convey the essence of what we mean. Or maybe it just sounds too boring.
How great would it be if we had a formula to write trigger headlines?
What about being able to see what other people have done with similar headlines?
Or how about getting a grade on our headline so we know if it’s effective or not for sure?
How about all three?
Watch below as I take you through a live example of how I craft my headlines using two super awesome tools.
Headline-writing formula: write for humans, optimize for search.
Five times as many people read the headline as read the body copy.
How to use Buzzsumo and CoSchedule to craft awesome headlines.
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This article was first published on SalmaJafri.com
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