If you are great in selling just about any products or services online, you can share your knowledge to people who would like to follow your footsteps. Offer sales training using the internet as your medium.
Here’s how you can explode your online sales training:
1. The first thing that you need to do is to understand the unique needs and demands of your target market. What exact information do they really need from you? Do not do the guessing game to make your trainings focused and targeted. Get in touch with some of your prospects and probe about the things that they would like to learn about. You can also encourage them to send in their questions or the things that they are struggling with when they are trying to make a sale. You can use all these information as your guide when drafting your training modules.
2. Choose your medium. How do you want to conduct your trainings? There are so many mediums that you can choose from. You can use email, VoIP services, telephone, or even instant messages. You can also create a website where your clients can easily access your modules. When choosing the best mediums to use, I recommend that you consider the preferences of your clients. Go with those mediums that are very convenient for these people and those that fit their lifestyles.
3. Prepare your modules. Start by creating a bullet list of all the information that you need to include in your modules. If you want your training programs to be highly informative and highly effective, I recommend that you discuss the following: qualifying sales prospects, mastering sales skills, effective cold calling techniques, sales and marketing using new technologies, telephone and internet sales skills, closing the sale, and building value.
4. Solicit feedback. Before you make your training programs available online, show them first to some of your potential clients and industry leaders. You will need to do this so you can solicit feedback, comments, and suggestions. This can help you identify the weak points of your training programs so you can easily make improvements or adjustments before you offer them to your paying customers.
5. Promote your training programs. Generate more leads for your programs by talking about them on your website and blog. You can also promote them on social networking sites, video sites, and through effective content based marketing solutions like ezine publishing, article marketing, and blog marketing.
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