Lack Of Brand Safety Is A ‘Death Spiral’ For Marketers by Tobi Elkin, Staff Writer @tobielkin, March 24, 2017 As more advertisers curtail non-search advertising on its platform, Google finds itself in the line of fire and looking for technology solutions that also require human judgment. Google acknowledged it will hire more people and deploy … Continue reading Lack Of Brand Safety Is A ‘Death Spiral’ For Marketers →