Tom Romhanyi | February 1st, 2023 Conversion rate optimization (CRO) is the process of improving your website’s performance by making it easier for visitors to take the desired action. Whether it’s making a purchase, signing up for a newsletter, or filling out a contact form, the goal of CRO is to gain more conversions and … Continue reading Maximizing Your E-Commerce Sales: A CRO Audit Guide
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A Year in Review: The Digital Marketing Trends That Defined 2021
Ruhi Van Andel | January 27th, 2022 There’s no denying it: digital marketing has become the backbone of businesses worldwide, helping them to maintain a connection to their consumers amid a pandemic that has impacted virtually every industry. Each year brings innovations, features, and updates by tech giants which change the way consumers buy and … Continue reading A Year in Review: The Digital Marketing Trends That Defined 2021
Lightstreams seeks to solve a blockchain vulnerability: It’s too public
The startup is out with a network offering decentralized storage controlled by blockchain-based smart contracts that grant or block granular access. Barry Levine on May 21, 2018 One of blockchain’s main selling points is that all of its transactions are public. Even in private blockchains, transactions can be public to all of the participants in … Continue reading Lightstreams seeks to solve a blockchain vulnerability: It’s too public