Looking for a sign that influencer marketing has truly arrived? Platforms that connect marketers with influencers are a hot commodity. Mike Pastore on July 26, 2024 A pair of influencer marketing platforms were acquired by agencies this week, in a sign the advertising industry sees a future in influencer-led strategies that’s bright enough to … Continue reading Acquisitions signal agencies are betting on influencer marketing
With another independent CDP being acquired and integrated with a larger marketing suite, there are signs of a pattern. Kim Davis on October 4, 2021 Using psychology and data to get customers closer to purchase With limited resources, marketers need every edge they can get, including psychology, to get customers closer to purchase. The first … Continue reading Is the CDP category being shrunk by acquisitions?
Marcus Cook March 25, 2021 There are a number of ways to grow your agency. Add a new revenue stream. Grow your sales organically. Form a joint venture. Any number of ways – or combinations of ways – can work for you. However, if it’s a quick win you’re after, and if you are in … Continue reading Should You Grow Your Agency Through Acquisitions?
Mark Hartsell January 24, 2021 Mergers and acquisitions (M&A) advisors work with CEOs and business owners to accelerate growth by making strategic, opportunistic acquisitions. An M&A advisor with decades of experience will guide you through every step of the acquisition process. For small and middle-market companies, finding a great acquisition target to accelerate your growth … Continue reading Growth Through Acquisitions – A Key to Accelerating Sales and Profits
Imran Tariq July 10, 2020 Mergers and acquisitions are nothing new to the business world. In fact, more than 12,713 mergers and acquisitions occurred during the year of 2019 within the United States. This kind of business pivot is common sense for so many platforms and operations out there, which is why we rarely pause … Continue reading 5 Reasons Why Acquisitions Produce Sustained Growth for Companies Today
Lee Frederiksen — January 12, 2018 Follow @hingemarketing — January 12, 2018 Mergers and acquisitions have become a popular business strategy for companies looking to expand into new markets or territories, gain a competitive edge, or acquire new technologies and skill sets. M&As are especially popular in the professional services space with the growing wave … Continue reading Mergers and Acquisitions as Part of Your Growth Strategy
Lisa Masiello — November 14, 2017 Follow @LisaMasiello — November 14, 2017 Pixabay The topic of mergers and acquisitions in the IT industry is dominating conversations at vendor conferences, channel partner events, industry association meetings, and in online trade publications. It shows no indications of slowing down. The acquisition and continued growth of larger managed … Continue reading Mergers and Acquisitions: Picking the Right Growth Strategy for Your Business
Damien Bianchi — July 26, 2017 — July 26, 2017 rawpixel / Pixabay Considering an acquisition? What’s your strategy with the acquired domain? How are you going to handle the SEO problem? No idea? Read on for some tips! The biggest thing to remember is that you don’t want to lose any search equity that … Continue reading SEO for Site Acquisitions
