A New Political Media Acronym Worth Thinking About: AIGD by Joe Mandese @mp_joemandese, July 14, 2023 As watchdogs, regulators and pundits debate the impact artificial intelligence will have on political campaigns — and outcomes — I would suggest they shift from a future tense, to what’s already going on. I mean, it’s right there, albeit … Continue reading A New Political Media Acronym Worth Thinking About: AIGD
Why organizations are re-imagining the role and expectations of senior marketing leaders. Amy Gesenhues on December 17, 2019 The chief marketing officer role has had quite a ride this year, with many brands falling in — and out — of love with the C-level marketing position in 2019. Coca-Cola announced this week it was promoting … Continue reading Is it time to say good-bye to the CMO role or just give it a new acronym?
Emma PauwJanuary 18, 2015 Back in 2009 we were preparing for our first ever presentation to businesses on how social media will (dramatically) change the way that things will be done. It was at this time that we mapped out our own process of how to approach social media and its integration into any business… …and … Continue reading ASRE – An Acronym For Successful Social Media
