Robyn Snyder — December 23, 2019 If you know anything about digital marketing, you know there is no shortage of acronyms. Besides the obvious PPC nickname, Pay-per-click is notorious for acronyms, some of which you may recognize, others of which you may be scratching your head and uttering H-U-H? In what I like to refer … Continue reading Acrimonious PPC Acronyms
Beyond AI: 5 Tech Acronyms That Spell Search Success by Marcelline Saunders , (October 09, 2018) Site search is a top priority for shoppers and retailers this holiday. A recent survey found that almost all shoppers (86%) agree that the search box is important, even extremely important, when shopping online. Eight in 10 always or … Continue reading Beyond AI: 5 Tech Acronyms That Spell Search Success
by Caleb Cousens April 18, 2016 Follow @CalebCousensApril 18, 2016 Ever been on social media, or reading an article when an acronym crosses your path that you don’t know? Frustrating isn’t it? And the problem is that new acronyms and internet slang are coming up all the time. Using them is almost a rite of … Continue reading 149 Marketing Acronyms that Every Online Marketer Needs to Know
Bob ApolloApril 28, 2015 I’ve just been reading an article that suggests that ROI (Return on Investment) is some sort of magic bullet that can somehow ensure that you miraculously never lose another deal to “no decision”. Well, I beg to differ, and not just because the idea that any one factor can guarantee that … Continue reading Acronyms Away! Why COI Trumps ROI
