Craft CTAs using psychology and design principles to drive engagement, increase conversions and build trust with your audience. Stephanie Trovato on December 19, 2024 Imagine walking through a supermarket. You’ve planned to buy bread, but now you’re standing in front of a display of snacks with a sign that reads, “Limited time only … Continue reading The science behind high-performing calls to action
Tag Archives: Action
Chrome for mobile adds handy action shortcuts for local businesses
Chrome for mobile adds handy action shortcuts for local businesses You’ll also see live sports scores in the Discover Feed. will shanklin Wed, Jun 26, 2024 Google Google is making subtle quality-of-life improvements to the Chrome mobile apps. The Android and iOS versions of the browser now offer quicker access to crucial info, … Continue reading Chrome for mobile adds handy action shortcuts for local businesses
Merrill Lynch settles class action racial discrimination lawsuit for $20 million
May 31, 2024 Merrill Lynch settles class action racial discrimination lawsuit for $20 million The lawsuit alleges that African American advisers employed by Bank of America-owned Merrill received less compensation and promotions than their white counterparts—and were terminated at higher rates. BY Associated Press Merrill Lynch has agreed to pay nearly $20 million to settle a … Continue reading Merrill Lynch settles class action racial discrimination lawsuit for $20 million
Apple, Visa and Mastercard sued in proposed class action antitrust case over Apple Pay card fees
Apple, Visa and Mastercard sued in proposed class action antitrust case over Apple Pay card fees The lawsuit alleges Visa and Mastercard bribed Apple to hamper competition, which drove up merchant fees. Cheyenne MacDonald Sat, Dec 16, 2023 REUTERS / Reuters A proposed class action lawsuit has accused Apple of accepting a form of … Continue reading Apple, Visa and Mastercard sued in proposed class action antitrust case over Apple Pay card fees
Apple is settling a class action lawsuit over Family Sharing for $25 million
Apple is settling a class action lawsuit over Family Sharing for $25 million You might just get a payout up to $50. Malak Saleh Updated Sat, Dec 16, 2023 AP If you used Apple’s Family Sharing feature with at least one other person and bought a subscription to an app through the App Store … Continue reading Apple is settling a class action lawsuit over Family Sharing for $25 million
Salesforce says an internal action caused service outage
A permission change with Amazon Web Service prevented customers from accessing most Salesforce services for several hours. Constantine von Hoffman on September 20, 2023 There was a huge outage of Salesforce services today following an internal permission change. As a result, customers were not able to access services for several hours. “This is about … Continue reading Salesforce says an internal action caused service outage
SCOTUS overturns affirmative action: What it means for workplace DEI
By Kathleen Davis June 29, 2023 The Supreme Court issued its decision in Students for Fair Admissions, Inc. (SFAI) v. President and Fellows of Harvard and SFAI v. University of North Carolina today. The court said that admissions programs that relied in part on racial considerations violate the Constitution, effectively ending affirmative action in the United States. … Continue reading SCOTUS overturns affirmative action: What it means for workplace DEI
‘Undesirable’ Facebook content has prompted legal action from Malaysia against Meta
‘Undesirable’ Facebook content has prompted legal action from Malaysia against Meta Deanna Ritchie / Jun 23, 2023 The government of Malaysia has threatened to file a lawsuit against Facebook’s parent company, Meta Platforms, for failing to remove illegal or inappropriate material from Facebook. The Malaysian Communication and Multimedia Commission (MCMC) is worried about hate … Continue reading ‘Undesirable’ Facebook content has prompted legal action from Malaysia against Meta
Pinterest Reports Positivity As Key Driver In Consumer Action
Pinterest Reports Positivity As Key Driver In Consumer Action by Colin Kirkland , June 2, 2023 New research from social platform Pinterest and tech company Morning Consult shows that positivity is a key driver for consumer action. Creating more positive environments in brand messaging, the study shows, leads to new opportunities for marketing and promotion … Continue reading Pinterest Reports Positivity As Key Driver In Consumer Action
More AI writing assistants in action
WriteSonic and Copy.ai are among the most affordable AI writing tools today. See how they fare against ChatGPT, Writer and Jasper. Jenny Romanchuk on March 17, 2023 In part one of this two-part article, we looked at ChatGPT, Writer and Jasper. In this part, we look at WriteSonic and Copy.ai. 4. WriteSonic WriteSonic is one … Continue reading More AI writing assistants in action