How and when you invest in partnerships will move you from second place to center stage. Acxiom Corporation on November 21, 2023 When it comes to brand experiences, you’re not just up against your competitors. You’re being judged against the best in the business. And these days, customers expect brand engagements to be relevant, … Continue reading Win the customer experience race with the right martech solutions by Acxiom Corporation
IPG’s Acxiom Develops Strategy To Protect IP From ChatGPT by Laurie Sullivan @lauriesullivan, March 31, 2023 Acxiom CEO Chad Engelgau, who worked at Dell for more than a decade, sees generative artificial intelligence (AI) technology as transformative for advertising. He says the underlying technology must be understood to create benefits for marketers and brands, as well … Continue reading Acxiom CEO Develops Strategies To Protect Company IP Against ChatGPT
