Shay Berman — July 26, 2019 Follow @shayberman — July 26, 2019 “Always be innovating” — a de facto motto for most entrepreneurs. If you’re not in a constant state of innovation, you could become obsolete. Does that count for a new service line as well? Take it from Toys R Us. The retailer was … Continue reading 5 Questions to Ask Yourself Before Adding a New Service Line
Tag Archives: Adding
Adding Income Streams When You’re Self-Employed
Jeff Rose — May 7, 2019 — May 7, 2019 geralt / Pixabay When you’re self-employed, increasing business is a constant effort. Normally, you’ll do this by growing your main business. But you can also do it by adding income streams, from sources not directly related to your main business. Usually, those income streams will … Continue reading Adding Income Streams When You’re Self-Employed
Everything you Should Know About Email CTA and Adding Innovation to it
Kevin George — March 25, 2019 Follow @imkevin_monk — March 25, 2019 Whenever we ask our clients the objectives of their email campaigns, the responses are many and varied. Some say, “to sell the products”. Others say, “to provide information” or “to offer services”. All these purposes can be achieved by working on the following … Continue reading Everything you Should Know About Email CTA and Adding Innovation to it
Google touts ROI of AMP display ads, adding they perform best on AMP web pages
Volkswagen reported a 48 percent lift in CTR running an AMPHTML ad on an AMP page. Robin Kurzer on February 20, 2019 Display ads created using the open source (Google-led) Accelerated Mobile Pages (AMP) framework perform better on AMP pages than on non-AMP web pages, Google said Wednesday. The company also found that its AMP display … Continue reading Google touts ROI of AMP display ads, adding they perform best on AMP web pages
Customer Loyalty Seen As Key Driver For Adding AI Into Products
Customer Loyalty Seen As Key Driver For Adding AI Into Products by Chuck Martin , April 26, 2018 Data quality and security are the key challenges companies face in developing and selling products and services with artificial intelligence built in, according to a new Accenture study. In the course of developing AI- and digital technology-embedded … Continue reading Customer Loyalty Seen As Key Driver For Adding AI Into Products
Facebook is removing 20 outdated, redundant ad metrics; adding methodology labels
The changes are part of an effort to improve transparency and clarity of ad measurement on the social network. Ginny Marvin on February 22, 2018 Facebook has made several changes to how and what advertising metrics it reports in an effort to improve transparency and clear up advertiser confusion. The changes come after … Continue reading Facebook is removing 20 outdated, redundant ad metrics; adding methodology labels
Think Twice Before Adding Merge Tags to Fundraising Email Subject Lines
Steven Shattuck — September 1, 2017 Follow @stevenshattuck — September 1, 2017 If you’re like anyone with an office job, you’re probably going to write dozens of emails today to an individual recipient. Mix in a few personal emails, and you’ll quickly find that a large chunk of your day is spent crafting the subject … Continue reading Think Twice Before Adding Merge Tags to Fundraising Email Subject Lines
Adding Links to Snapchat: A Step-By-Step Guide
Denise Chan — July 19, 2017 Follow @denisechan26 — July 19, 2017 For the longest time, Snapchat didn’t make any room for links on the platform. The only way you could add a link to Snapchat would be to type it in as text and have a follower take a screenshot of it. Even then, … Continue reading Adding Links to Snapchat: A Step-By-Step Guide
Updating Your Resume: It’s More Than Adding a Job
Amanda Clark — July 7, 2017 Follow @GrammarChicInc — July 7, 2017 mohamed1982eg / Pixabay When was the last time you updated your resume? For many people, it’s either when they’re looking or a job, or after they’ve started a new job. And “updating” usually just means tacking on whatever they’re doing now (or just … Continue reading Updating Your Resume: It’s More Than Adding a Job
The Pros and Cons of Adding a Blog to Your Website
Kaitlyn Hammond — June 29, 2017 — June 29, 2017 theglassdesk / Pixabay When it comes business websites, content is king. One of the most cost-effective ways for a small business to add useful content is through a blog. The more often you can post a relevant, authoritative blog, the more you’ll get out of … Continue reading The Pros and Cons of Adding a Blog to Your Website
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