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Tag Archives: Addresses

Google AdWords Will Soon Allow Ads to be Targeted Using Email Addresses

Ad Targeting

Helen GeraghtyOctober 1, 2015 Earlier this week Google announced that they will be launching a new and exciting AdWords feature called Customer Match, which will allow advertisers to target their ads at specific people using their email addresses. What do we know so far? Customer Match is expected to be rolled out to all advertisers … Continue reading Google AdWords Will Soon Allow Ads to be Targeted Using Email Addresses →

How To Effectively Gather Email Addresses For Paperless Adoption

Email Marketing

Michele Karrlsson-Willis November 22, 2014 Getting customers to go paperless is a focus for many companies. It’s easy to ask customers to switch off their paper documents and receive electronic versions instead, but where is the best place to start? Companies today spend a lot of time and money developing eDocument solutions to reach their … Continue reading How To Effectively Gather Email Addresses For Paperless Adoption →

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