Tag Archives: Adopters

Price, Convenience, Reviews Essential To Early Adopters

Price, Convenience, Reviews Essential To Early Adopters by Laurie Sullivan , Staff Writer @lauriesullivan, June 28, 2018 Price and convenience remain two of the most important messages when it comes to searching and buying products and services — especially when these services are tied to Amazon, Lyft, and Netflix. Reviews also help to convince consumers to … Continue reading Price, Convenience, Reviews Essential To Early Adopters →

Report: Millennials least influenced by retail advertising, most active tech adopters

Reports

The bar is getting higher for retailers, and most of them won’t clear it. Greg Sterling on April 26, 2018 It may be that different generations have always shopped differently. However, new research from Euclid shows that millennials stand apart from earlier generations in their shopping habits and use of technology. The new Euclid report … Continue reading Report: Millennials least influenced by retail advertising, most active tech adopters →

Ways to Turn Early Adopters into Brand Ambassadors

Branding Lessons

Jonathan Chan — November 14, 2016 Follow @joncwrites— November 14, 2016 Your early adopters are an important group of people. They are the ones willing to give you a chance when no one else wants to. They will provide you with feedback and insights that you aren’t able to gain on your own. They will … Continue reading Ways to Turn Early Adopters into Brand Ambassadors →

There Are Only A Few, But Here’s How Early Adopters Are Using Twitter Video

Video Marketing

Three weeks after the launch of Twitter’s mobile native video feature, most brands are not using it. The best examples are direct answers in Q&As. Martin Beck on February 17, 2015 In the three weeks since Twitter announced the rollout of native video, we’ve been on the lookout for brands and businesses making use of … Continue reading There Are Only A Few, But Here’s How Early Adopters Are Using Twitter Video →