Tag Archives: Adopting

8 Reasons Why Businesses are Adopting the Trend of Opening an Offshore Company

Joseph Chukwube — December 22, 2018 Follow @josephchukwube — December 22, 2018 Alongside increased confidentiality and minimized taxes, there are a lot of other benefits associated with opening up an offshore company. Although the key reason most people prefer opening up offshore companies is the tax effectiveness, below are other benefits that serve as an … Continue reading 8 Reasons Why Businesses are Adopting the Trend of Opening an Offshore Company →

Chatbots for Marketing: What to Know Before Adopting Them into Your Strategy

Chatbots

Chelsea Boice — November 4, 2018 — November 4, 2018 mohamed_hassan / Pixabay 2018 has been a big year for marketing. From virtual reality to voice search, this year has brought forth some powerful technological advancements to help brands better connect, engage, and convert buyers. If you’ve been keeping up with these trends, then you’ve … Continue reading Chatbots for Marketing: What to Know Before Adopting Them into Your Strategy →

Managing Internal Objections to Adopting Personalization

Personalization

Katie Sweet — October 18, 2017 Follow @misskatiehrdy — October 18, 2017 In our annual survey, we found that 73% of marketers believe that personalization should be a bigger priority in their organizations. This number is up from last year’s 64%, showing us that personalization is growing in importance to many marketers, yet internal barriers … Continue reading Managing Internal Objections to Adopting Personalization →

Adopting Smart Invoicing Habits as a Business Owner

Account Management

Deanna Rampton — September 7, 2017 — September 7, 2017 HypnoArt / Pixabay Habits often have a negative association. But good habits, such as exercise and being grateful, are important since they can eliminate wasted time. Other benefits are helping to achieve goals, and essentially build the foundation of our lives. The same is true … Continue reading Adopting Smart Invoicing Habits as a Business Owner →

Adopting a Subscription Model? Here Are 3 Options to Consider

Sales Guide

James Gagliardi — May 12, 2017 — May 12, 2017 If you’re considering a move to a subscription model, you’re in good company. From baby diapers to snowboards and luxury cars, online subscriptions and automated payment models are on the rise as brands seek to meet consumer preferences. Before you develop an online subscription business, … Continue reading Adopting a Subscription Model? Here Are 3 Options to Consider →

Adopting a Startup Mindset

Startups

by Daniel Burrus January 6, 2016 Follow @DanielBurrusJanuary 6, 2016 Every year, the National University of Singapore sends students in their junior year abroad to work as interns with small startups in major hubs such as Silicon Valley, Beijing, and Tel Aviv. After completing a year with the startup, they return to Singapore to finish … Continue reading Adopting a Startup Mindset →

The Argument for Adopting a Storytelling Structure for Your Content Marketing

Content Marketing

By Kaitlin Stich, Published November 5, 2014 People are storytellers by nature. We listen to those around us to stay informed and entertained, and we tell stories to relate to others. For marketers, storytelling is more effective at connecting with target audiences than any product pitch ever could be. Each connection made through a story … Continue reading The Argument for Adopting a Storytelling Structure for Your Content Marketing →

Adopting Omni-Channel eCommerce: Proof in the Numbers

Sales Guide

On Aug. 15th, the advanced eCommerce sales report for Q2 2014 was published by the U.S. Census Bureau. As could be expected, business owners were anxious to see how Q2 fared in comparison to its predecessor – especially those business owners who have invested in omni-channel marketing initiatives. According to the U.S. Census Bureau report, … Continue reading Adopting Omni-Channel eCommerce: Proof in the Numbers →