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Tag Archives: Advancements

Google AI Advancements Start To Generate Payback

Google AI Advancements Start To Generate Payback by Laurie Sullivan , Staff Writer @lauriesullivan, October 30, 2024 Google DeepMind on Wednesday detailed two speech-generation technologies developed to help people worldwide interact with more natural, conversational and intuitive digital assistants and AI tools. Advertisers using these technologies can generate long-form, multi-speaker dialogue for ads or other types … Continue reading Google AI Advancements Start To Generate Payback

Marketers struggle to stay ahead of technology advancements

Technical acumen ranked as the third biggest challenge when deploying digital marketing initiatives, according to a recent survey of CMO consultants. Amy Gesenhues on February 14, 2020 When asked how difficult it will be over the coming year to stay ahead of new technological advancements, remain competent across multiple programs and avoid long-term experience debt, … Continue reading Marketers struggle to stay ahead of technology advancements

3 Big Business Problems Caused by Digital Marketing Advancements

by Goutham Bhadri March 25, 2016 Follow @mktgsamuraiMarch 25, 2016 Just when you think you’ve got the hang of something, the marketing world flips. The new strategy you implemented goes down the drain and you’re stuck. Not only do you have to pick up the pieces of a marketing strategy gone wrong, but you also … Continue reading 3 Big Business Problems Caused by Digital Marketing Advancements