Emotional Vs. Lighthearted: The Lure Of Advertisements by Laurie Sullivan @lauriesullivan, February 16, 2017 Despite the abundance of data, marketers still struggle with identifying similar types of interests that consumers with emotional and lighthearted preferences have. To guide advertising media buys from television to search, Experian Marketing Services analysts looked at about 10 of the … Continue reading Emotional Vs. Lighthearted: The Lure Of Advertisements
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Amplify Your Social Media Marketing With Paid Advertisements
Ivan SerranoJanuary 2, 2015 So you have an amazing story to tell, but you have no idea how to get the word out. Do you write about it in your blog? Do you share the news on social media? Or both? Social amplification is a strategy many brands struggle with. While most businesses have a … Continue reading Amplify Your Social Media Marketing With Paid Advertisements
9 Highly Effective Online Advertisements
Young Entrepreneur Council November 22, 2014 Name the most effective ONLINE advertisement you’ve seen in the past six months and explain why it caught your attention. 1. The Vine Videos by Lowe’s Lowe’s recently ran a series of ads through Vine, using short videos to teach people how to complete quick and minor home repair … Continue reading 9 Highly Effective Online Advertisements
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