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AI bots are corrupting marketing data — from fake survey responses to misleading email engagement. Here’s how to detect and prevent them. Scott Gillum on February 25, 2025 AI bots are corrupting marketing data, from fake survey responses to misleading email engagement. As they become more sophisticated, they’re harder to detect — skewing research … Continue reading How to protect your marketing survey against AI bot attacks
October 05, 2024 Why the UAW is threatening strikes against Stellantis again Stellantis denies breaking the terms of the labor contract it signed with the United Auto Workers union only a year ago. BY The Conversation The United Auto Workers is taking steps toward holding strikes that could interfere with some of Stellantis’s operations in the … Continue reading Why the UAW is threatening strikes against Stellantis again
Ask experts about ad fraud and you will get a mix of actionable advice and skepticism about whether anything can be done. Kim Davis on June 26, 2024 The Association of National Advertisers had some good news for the Cannes Lions audience earlier this month. In 2023, media buys on mostly bogus made-for-advertising (MFA) … Continue reading The never-ending war against ad fraud
June 21, 2024 DOJ lawsuit against TikTok will focus on children’s privacy The U.S. Federal Trade Commission investigated the potential violations by TikTok and its parent company, ByteDance, and referred the case to the Justice Department on Tuesday. BY Reuters The U.S. Department of Justice plans to focus an upcoming lawsuit against TikTok on allegations that … Continue reading DOJ lawsuit against TikTok will focus on children’s privacy
The FTC has referred its child privacy case against TikTok to the Justice Department The regulator said it believes the company “is violating or about to violate” child privacy laws. karissa bell Wed, Jun 19, 2024 CFOTO via Getty Images The Federal Trade Commission has referred its complaint against TikTok to the Justice … Continue reading The FTC has referred its child privacy case against TikTok to the Justice Department
May 06, 2024 A lawsuit against Meta wants to give users an external tool to control their Facebook feed A University of Massachusetts professor is behind the lawsuit and wants to release the browser extension. BY Associated Press Do social media users have the right to control what they see—or don’t see—on their feeds? A … Continue reading A lawsuit against Meta wants to give users an external tool to control their Facebook feed
April 28, 2024 4 common arguments against DEI—and how to dismantle each one These metaphors can help employees navigate criticisms of DEI jargon and reframe DEI as a tool that builds everyone up rather than tearing some down. BY Amira Barger As a diversity, equity, and inclusion (DEI) and communications practitioner, I often use metaphors to … Continue reading 4 common arguments against DEI—and how to dismantle each one
April 24, 2024 ‘These environments pit people against each other’: Playwright Ife Olujobi on being the only Black person at work In a new play at New York’s Public Theater, a Nigerian American writer uses surrealist drama to explore how white-dominant workplaces can alienate people of color. BY Shalene Gupta Albert Camus, the French novelist and … Continue reading ‘These environments pit people against each other’: Playwright Ife Olujobi on being the only Black person at work
April 19, 2024 Confidential Brazilian court orders against ‘digital militias’ on X released by U.S. congressional committee The court orders have called for a suspension of approximately 150 X accounts. BY Associated Press A U.S. congressional committee released confidential Brazilian court orders to suspend accounts on the social media platform X, offering a glimpse into decisions … Continue reading Confidential Brazilian court orders against ‘digital militias’ on X released by U.S. congressional committee
Martech doesn’t exist in a vacuum. Stay ahead by considering macro factors that impact marketing strategies. Steve Petersen on April 2, 2024 As martech practitioners, we need to stay abreast of more than product and channel features, capabilities, competitor comparisons, stack fit, best practices, etc. We should also consider macro factors, which Investopedia defines as … Continue reading Future-proofing martech strategies against macro forces
