Razorfish’s Cristina Lawrence shares her agency’s vision on how to get brands plugged into Web3. Chris Wood on November 10, 2022 Recently, Razorfish (part of Publicis Groupe) rolled out new services dedicated to launching brands on Web3 and supporting activations in emerging virtual spaces. For brand marketers scratching their heads at all the possibilities, and … Continue reading Web3 content and capabilities from an agency’s perspective
Tag Archives: agency’s
Recruitment Tools: How Can They Increase Your Agency’s Efficiency?
Stacy Lee November 23, 2021 The world of work is continuously evolving and arising new trends and challenges put hiring managers and recruiters under pressure. The COVID-19 crisis was likely the most disruptive change due to exacerbating existing difficulties and creating new ones. In 2020, recruitment agencies had to be more agile than ever and … Continue reading Recruitment Tools: How Can They Increase Your Agency’s Efficiency?
Your Agency’s #1 KPI: “Rev/FTE” (aka Per-Capita Billables)
Karl Sakas January 29, 2021 Boost your agency productivity by tracking a single KPI: Rev/FTE (aka per-capita billables) Want to improve your agency’s performance, but don’t love tracking metrics? You’re not alone! What if I told you that you could track your agency’s productivity and performance using just one number? You can! The #1 metric … Continue reading Your Agency’s #1 KPI: “Rev/FTE” (aka Per-Capita Billables)
Build Your Agency’s Team of Advisors: Which Roles Do You Need?
Karl Sakas January 16, 2021 Which roles do you need on your agency’s team of advisors? Here are 8-10 to consider. Successful business leaders rely on a team of advisors for specialized guidance on agency leadership, taxes, health, and more. In my work with agency owners, the highest performers have an advisory team—going beyond their … Continue reading Build Your Agency’s Team of Advisors: Which Roles Do You Need?
Building Your Agency’s Employer Brand in a Remote-First World
Esther Cohen August 18, 2020 As more and more businesses go remote, building a remote-friendly brand is crucial for attracting talent. Learn how to create one in this post. It’s all changed so fast, hasn’t it? Only a few months ago, we were all debating the pros and cons of remote work. A lot of … Continue reading Building Your Agency’s Employer Brand in a Remote-First World
How to Strengthen Your Agency’s Hiring Process During a Pandemic
Drew McLellan August 2, 2020 It doesn’t matter if you’re in a major market or based in a rural area: Attracting and retaining talent is likely a challenge in this unprecedented environment. Many agency owners are stressing over hiring new employees, losing key players, and having to do massive layoffs — all while remote. The … Continue reading How to Strengthen Your Agency’s Hiring Process During a Pandemic
Need to Cut Expenses? Pre-Define Your Agency’s 3 Unique Cost-Cutting Tiers.
Karl Sakas — June 3, 2019 Follow @KarlSakas — June 3, 2019 See how to be strategic about cost-cutting, before it’s too late. Worried your agency’s revenue might look a little shaky? I strongly recommend you pause now to define your agency’s three unique “cost-cutting tiers.” Why? You’ll be really glad you did if you … Continue reading Need to Cut Expenses? Pre-Define Your Agency’s 3 Unique Cost-Cutting Tiers.
How to Zero-in On Your Agency’s True Profitability
Hannah Ouzer — July 24, 2018 — July 24, 2018 To run a successful agency, you need detailed insight into its finances. You need to know your most profitable projects, your best-paying clients, and a clear picture of your overheads. In this guide, we’ll show you how to understand your agency’s true profit. Do … Continue reading How to Zero-in On Your Agency’s True Profitability
Increasing expectations will alter the media agency’s paradigm — and brands will feel that shift
As brands demand the level of reporting that Google, Facebook and Amazon deliver, media agencies are being forced to evolve technologically. Columnist Rob Rasko discusses what marketers need to know about this new media agency. Rob Rasko on October 23, 2017 Media agencies are facing tremendous pressure these days, much of it stemming from marketer … Continue reading Increasing expectations will alter the media agency’s paradigm — and brands will feel that shift
Random Posts on
What Does It Take To Do Large Enterprise Deals?
What Google’s Privacy Sandbox means for the app ecosystem
13 Facebook Hacks You Probably Didn’t Know About
Maximize your business’s Twitter impact
5 Quick Tips for Creating eCommerce YouTube Video Ads that Covert [+ Examples]
Google Ads Automation Features to Save Your Time
These 8 Crafty Hacks Can Help You Avoid Excessive Chargebacks
