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Twitch will allow simulcasting to competitor streaming platforms Users can stream on other sites, as long as they’re not bound by exclusivity agreements. Malak Saleh Sat, Oct 21, 2023 Getty Twitch will now allow its users to stream concurrently on other live video sites. The announcement was made at TwitchCon in Las Vegas, just … Continue reading Twitch will allow simulcasting to competitor streaming platforms
Ecommerce on streaming TV is becoming more mainstream as buying becomes easier with ad forms like Roku Action Ads. Chris Wood on July 14, 2023 Streaming platform Roku has partnered with Shopify, giving shoppers the ability to make purchases from Shopify merchants through their TVs. As a result of the new partnership, Roku watchers are … Continue reading Roku partners with Shopify to allow purchases direct from TV
Twitter Opens Advertising To Allow Cannabis Ads by Laurie Sullivan , Staff Writer @lauriesullivan, February 17, 2023 Twitter has updated its advertising policies to allow cannabis ads to run on its service in states where it is legal, in accordance with federal guidelines. The social site will only accept pre-authorized sellers and cannabis advertisers licensed by … Continue reading Twitter Opens Advertising To Allow Cannabis Ads
NFTs are coming to Instagram this week Meta CEO Mark Zuckerberg says they’re on the way to Facebook as well. K. Holt @krisholt Dado Ruvic / reuters As promised (or threatened, depending on your perspective), NFTs are coming to Instagram imminently. Meta CEO Mark Zuckerberg said the app will this week start testing a … Continue reading Meta will allow creators to sell NFTs directly on Instagram
The commerce giant is launching a solution to help third-party sellers re-market to segments of their audience. Kim Davis on September 15, 2022 Amazon is launching Tailored Audiences, a tool that will enable sellers to send free emails to customers and monitor results. The announcement came at Amazon’s Accelerate conference this week. In the past, … Continue reading Amazon to allow merchants to email customers directly
How the expanding Snowflake ecosystem meets challenges to discover precise audiences without crossing the privacy line. Chris Wood on November 17, 2021 Cloud data platform Snowflake has teamed up with marketing data company Zeta’s CDP and identity graph to power more precise campaigns backed by Snowflake’s records and secure data sharing. Also this week, Snowflake … Continue reading New Snowflake partnerships should allow marketers to do more with data while remaining compliant
Google is also extending ‘Why this ad?’ notices to all services that display Google Ads, including YouTube, Google Play, Gmail, Maps and partner websites and apps. Amy Gesenhues on June 15, 2018 Google has updated its Ad Settings feature to give users more options for limiting ad personalization and is expanding the “Why this … Continue reading Google updates ‘Ad Settings’ to allow users to turn off targeting signals
Richard Smith — March 18, 2017 Follow @MeRichardsmith— March 18, 2017 Search engine optimization isn’t as straightforward as it sounds. Although, SEO experts have been toiling hard for over a decade now—changing algorithms, user preferences and skill sets have forced them to evolve. In the simplest of terms, any process of optimization might take a … Continue reading Quick Optimization vs. Correct Optimization: Why We Shouldn’t Allow Perfection to Ruin Success
by Jesse Kook July 27, 2016 Follow @theworkinghumanJuly 27, 2016 The Cost of Failure is the Cost of Learning When an employee makes a mistake, it’s easy to confuse the cost of the mistake with lack of performance. This in and of itself is the real mistake. Let’s say an employee makes a $ 1,000 … Continue reading You Must Allow Failure in Your Organization to Succeed
Helen GeraghtyOctober 1, 2015 Earlier this week Google announced that they will be launching a new and exciting AdWords feature called Customer Match, which will allow advertisers to target their ads at specific people using their email addresses. What do we know so far? Customer Match is expected to be rolled out to all advertisers … Continue reading Google AdWords Will Soon Allow Ads to be Targeted Using Email Addresses
