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IRCODE combines app, advanced computer vision and an AI neural network to make out-of-home, video and TV ads scannable and shoppable. Chris Wood on September 24, 2024 This week, technology company IRCODE introduced an image-scanning platform aiming to replace QR codes in video ads. The company uses a patented technology called Exact Match that … Continue reading QR code alternative introduces shoppable video ad tool
Search Generative Experience As A Complete Alternative To Search by Laurie Sullivan , Staff Writer @lauriesullivan, April 2, 2024 Some say generative AI will never replace traditional search engines — but the change could come sooner than expected, especially if consumers show a willingness to take the leap. Google began asking users who had not … Continue reading Search Generative Experience As A Complete Alternative To Search
Find out why static quadrants with generic winners and losers fail to capture unique business needs and how to shortlist vendors based on strategic fit. Apoorv Durga on November 9, 2023 When looking at martech vendors and marketplaces, we’ve gotten used to quadrants. They provide a simple visual to plot key players in an industry … Continue reading Beyond quadrants: An alternative approach to martech selection
IRS will start piloting its free TurboTax alternative in 2024 But it will initially be available 13 states only, most of which don’t levy state income taxes. Mariella Moon Wed, Oct 18, 2023 NoDerog via Getty Images It looks like the Internal Revenue Service (IRS) truly was working on a free TurboTax alternative like … Continue reading IRS will start piloting its free TurboTax alternative in 2024
By Yasmin Gagne July 30, 2023 Few cultural forces have shaped the way we interact online more than Black Twitter (I will not use Twitter’s new name, X, for the remainder of this article). The term refers to a loosely connected group of Black users whose interactions and conversations often become trending activity, partly … Continue reading Twitter alternative Spill aims to recreate the magic of Black Twitter in a safe space
By Michael Grothaus July 04, 2023 Twitter’s no good, very bad week just got worse. While Elon Musk was busy placing limits on the number of tweets users can now view each day, Instagram owner Meta was quietly preparing an imminent launch of its new Twitter competitor called Threads. Here’s what you need to … Continue reading What is Threads? Instagram’s Twitter alternative to launch July 6
Searches Rise For A Reddit Alternative Since API Charges Increased by Laurie Sullivan @lauriesullivan, June 20, 2023 Data released Tuesday reveals that nationwide Google searches around an alternative to Reddit have risen by 127% since the platform blackout started. The findings, compiled by web-hosting experts at Hostinger, also found some states are more anxious for … Continue reading Searches Rise For A Reddit Alternative Since API Charges Increased
Data Reveals Programmatic Cookie Alternative Pricing, Impressions by Laurie Sullivan , Staff Writer @lauriesullivan, May 19, 2023 Data shows how cookie alternatives can generate additional revenue for publishers outside of third-party cookies. Half of a publisher’s inventory has been ignored simply because it lacks a browser identifier. Technology and Travel and Pharmaceutical — which includes over-the-counter … Continue reading Data Reveals Programmatic Cookie Alternative Pricing, Impressions
By Chris Morris May 01, 2023 Mastodon, which many have considered the social media site most likely to take Twitter’s place, is making itself more user friendly. The platform, on Monday, announced a series of changes to make it more intuitive for new users—and rewarded current members with an update on some long-requested features. … Continue reading Twitter alternative Mastodon is fixing its confusing sign-up process—and adding new features
Google Finds Revenue Alternative To Advertising Via Cloud Tech by Laurie Sullivan @lauriesullivan, October 11, 2022 There is no shortage of cloud offerings, but Google has managed to build the technology into the backbone for many of its services. At Google, cloud services and artificial intelligence continue to drive its growth. In Q2, Google Cloud … Continue reading Google Finds Alternative Revenue Source To Online Advertising In Cloud Technology
