Tag Archives: Always

Your Reputation Is And Always Has Been Your Biggest Competitive Advantage

Rosalind HenshellFebruary 24, 2015 Reputation has always been important to any business. For many businesses, word of mouth and referrals from customers has been a big part of their growth strategy. Even companies with teams of salespeople and generous marketing budgets rely on their brand name and reputation to help seal their deals. In the … Continue reading Your Reputation Is And Always Has Been Your Biggest Competitive Advantage →

Beyond ‘the customer is always right’: understanding the social shopper

Content Marketing, Social Media Marketing

By Mike Saunders, November 05, 2014 The consumer has always been right, but now they are so informed by their peers that they are savvier than ever when it comes to choosing between products, services, and brands. A few years ago, ‘social’ meant Facebook pages and Twitter profiles; today, it’s about involving … Continue reading Beyond ‘the customer is always right’: understanding the social shopper →

5 Reasons Why Content Marketing Will Always Triumph Link Building

Social Media Utilization

By Dan Virgillito, Published October 29, 2014 Content marketing or link building? Perhaps both? As SEO specialists and digital marketers, we’re caught in a dilemma regarding these two strategies. As always, we only want the best for our clients. But let’s face it: the SEO land is actually divided into two schools of thought, whether … Continue reading 5 Reasons Why Content Marketing Will Always Triumph Link Building →

More Evidence That The Social Media Consumer — And Creator — Is Always Right

Social Media Utilization

This past week was a hard one to stay off social media, and once again, the Social Media Insider certainly did not rise to the challenge of doing something else with her life. Reason one, of course, was the death of Robin Williams, which led to an online outpouring the likes of which we’ve never … Continue reading More Evidence That The Social Media Consumer — And Creator — Is Always Right →

Personal finance with Scott Burns: Always worry when someone invites you to invest

Personal Finance

Q: I have been informed about a group that finances receivables and sells them to investors, who get a return of 5 to 7 percent. I have never heard of this type of investment. Apparently you must be “invited” to invest. Have you heard of this? Is this type of investment risky? I am retired … Continue reading Personal finance with Scott Burns: Always worry when someone invites you to invest →