Tag Archives: Among

Greenwashing is rampant among many iconic brands. Here’s how Allbirds avoids it

September 09, 2024 Greenwashing is rampant among many iconic brands. Here’s how Allbirds avoids it Unlike many of its peers, Allbirds has moved beyond deceptive net-zero claims. BY Christopher Marquis Many companies’ net-zero and decarbonization plans are often more about greenwashing than real progress. Delta Airlines, for example, once claimed to be “the world’s first carbon-neutral … Continue reading Greenwashing is rampant among many iconic brands. Here’s how Allbirds avoids it

This insurance is becoming more popular among farmers facing extreme weather

July 12, 2024 This insurance is becoming more popular among farmers facing extreme weather The insurance policies are designed to protect against flooding, drought, and typhoons, as well as heat waves. BY Associated Press Joemar Flores, a spindly 28-year-old, gestured across his family’s farmland, nestled between a steep hill and a river, and expressed gratitude for … Continue reading This insurance is becoming more popular among farmers facing extreme weather

Workplace loneliness is on the rise, especially among people working virtually

June 12, 2024 Workplace loneliness is on the rise, especially among people working virtually For those suffering under the solitude of work, you’re not alone. BY Henry Chandonnet As technology further seeps its way into the workplace, from Zoom meetings to AI chat systems, it’s easy to feel lonely. For those suffering under the solitude of … Continue reading Workplace loneliness is on the rise, especially among people working virtually

New York, Seattle are among the cities eyeing stronger protections for gig economy workers

  By Caitlin Dewey—Stateline September 20, 2023 Joshua Wood remembers days during the COVID-19 lockdown when New York City’s streets were practically empty, save for workers like him. That experience convinced the 25-year-old Brooklynite—who makes deliveries for both Uber Eats and a package delivery service—that the gig economy needed some urgent changes. Roughly one in … Continue reading New York, Seattle are among the cities eyeing stronger protections for gig economy workers

Performance Marketers Shifting Budgets Among Channels

Performance Marketers Shifting Budgets Among Channels by Laurie Sullivan  @lauriesullivan, August 3, 2023 Distribution of marketing budgets this year will change, according to the results from a survey released today from Wunderkind, a digital marketing platform. Some 44% of those participating in the survey said performance marketing budgets will increase, while 41% said budgets will … Continue reading Performance Marketers Shifting Budgets Among Channels

Google AdSense Integrates With Google Analytics 4, Among Other Updates

Google AdSense Integrates With Google Analytics 4, Among Other Updates by Laurie Sullivan  @lauriesullivan, June 15, 2023 AdSense now integrates directly with Google Analytics 4 (GA4). Combining AdSense data with other website metrics such as traffic sources and user behavior, enabling marketers to gain deeper insights and identify patterns to optimize advertising revenue. “We’ve heard … Continue reading Google AdSense Integrates With Google Analytics 4, Among Other Updates

The Manifest Names Search Engine People Among Toronto’s Most Reviewed SEO Companies

Search Engine People | November 3rd, 2022 At Search Engine People, we are a close-knit team that is borderline obsessed with all things SEO & PPC. We are Google’s first-ever and longest-standing partner in Canada, but we didn’t stop there. Beyond our Google Premier Partnership, we hold top-level partnerships with Microsoft, Facebook, Instagram, LinkedIn, and … Continue reading The Manifest Names Search Engine People Among Toronto’s Most Reviewed SEO Companies