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VP Sales Strategy To Avoid Another Missed Quarter

Marketing Strategy

Dave Hubbard November 22, 2014 To avoid another missed quarter, your strategy as CSO/ VP Sales has always been to ramp up field sales activity. Aggressive pipeline reviews, increased focus on deals that may close this quarter, temporary SWAT teams to help win big deals, yada, yada, yada. These tactics used to work 5 or 10 … Continue reading VP Sales Strategy To Avoid Another Missed Quarter →

Just Another Sales Pitch? You Decide

An article I recently read about the hotel reservations business caused me to think about how we communicate. The article talked about a “new” service that offered a really great rate for a hotel room on the Internet. However, in order to get that really great rate, you had to pick up the phone, call … Continue reading Just Another Sales Pitch? You Decide →

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