Tag Archives: Argue

Antitrust lawyers argue that Google and Apple’s innovations are thanks to epic 1998 Microsoft trial

Antitust

May 01, 2024 Antitrust lawyers argue that Google and Apple’s innovations are thanks to epic 1998 Microsoft trial  DOJ: ‘Thank us later.’ BY Associated Press The U.S. Justice Department’s double-barreled antitrust attack on Google’s dominant search and Apple’s trendsetting iPhone is reviving memories of the epic battle that hobbled Microsoft before it roared back to yet … Continue reading Antitrust lawyers argue that Google and Apple’s innovations are thanks to epic 1998 Microsoft trial →

Ancient Rhetoric for the Modern Persuader: How to Argue for Conversions

Conversion Optimization

Shanelle Mullin — January 27, 2017 — January 27, 2017 Here’s a common phrase that perhaps you’re familiar with: “Don’t raise your voice, improve your argument.” As an optimizer, you’re in the business of arguing. You’re constantly arguing with your visitors about whether they should leave their email or not, buy something or not. Improving … Continue reading Ancient Rhetoric for the Modern Persuader: How to Argue for Conversions →

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