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Laurie Sullivan @lauriesullivan, (March 26, 2015) Blake Cahill, global head of digital and social marketing at Philips, manages more than 70 marketing technologies. He is one of a growing number of marketing heads becoming inundated with technology as media silos crumble and data integrates to support cross-channel and cross-device marketing and advertising. “Just in the … Continue reading CMOs Focus More On Tech To Automate Media Decisions
