By Stephanie Mehta November 27, 2023 Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from … Continue reading Marques Brownlee isn’t your average YouTuber. Here’s what leaders can learn from his impressive rise
By Sarah Bregel September 01, 2023 Labor Day—the holiday celebrating the American worker—is just around the corner. But while employees may be happy about hot dogs, brewskis, and the federally mandated day off, chances are, they aren’t happy about their pay. According to a new poll of nearly 2,000 adults by the market research … Continue reading Labor Day poll: Here’s how long it’s been since the average worker has gotten a pay raise
By Michael Grothaus August 22, 2023 If you’re looking to hire a new employee, you should know that what employers are offering has risen dramatically in the past year. But what employees want has also gone up. That’s according to the Federal Reserve Bank of New York’s Center for Microeconomic Data July 2023 Survey of … Continue reading Workers are demanding record-high salaries, but here’s what the average full-time job pays
Twitter’s Biggest Advertisers Cut Spending An Average of 71% by Joe Mandese @mp_joemandese, July 18, 2023 If Twitter’s ad revenue is off an average of 50%, as Elon Musk disclosed earlier this week, then it’s coming mainly from the platforms biggest advertisers. Ad spending across Twitter’s top 10 ad categories are down an average 71% … Continue reading Twitter’s Biggest Advertisers Cut Spending An Average of 71%
By Michael Grothaus February 16, 2023 The 2023 tax filing season is in full swing. The Internal Revenue Service (IRS) began accepting 2022 tax returns on January 23, and the season runs until April 18 this year. As usual, taxpayers are being encouraged to get their returns in as soon as possible in order … Continue reading IRS is sending out a lot more payments, but the average tax refund amount is smaller
Who Approves This Message? Political Ad Fact-Checking For The Average Voter Isn’t Easy by Wayne Friedman , Staff Writer, October 14, 2022 Lying, misleading, and subtle threats on political TV commercials are not new. Even as new digital media attempts to eliminate much of this, expect more to come throughout these midterm elections on linear … Continue reading Who Approves This Message? Political Ad Fact-Checking For The Average Voter Isn’t Easy
Path To Purchase Shortens – Average Time Now 30 Minutes From First-Page View by Laurie Sullivan @lauriesullivan, September 2, 2022 Criteo has released an insights and trends report based on an analysis of millions of consumer transactions from thousands of retailers. Consumers in the U.S. and in the UK last year moved from discovery to … Continue reading Path To Purchase Shortens – Average Time Now 30 Minutes From First-Page View
Parents Plan To Spend An Average Of $1,104 On Back-To-School: Study by Ray Schultz , August 4, 2022 Email will play a small but hopefully real role in separating parents from the $1,104 they plan to spend on back-to-school supplies this year, according to a survey by RetailMeNot. . The top ten places where shoppers … Continue reading Parents Plan To Spend An Average Of $1,104 On Back-To-School: Study
Pam Aungst September 2, 2021 As a small or medium business owner, we know that your marketing budget is precious. Understanding how to best allocate your ad spend to get the most out of your ads can be one of the most intimidating aspects of digital marketing and pay-per-click advertising. Every business owner and entrepreneur … Continue reading Average Cost-Per-Click Rates By Industry
Jane Courtnell — December 31, 2019 The beginning of the 20th Century marks the dawn of the Information Age. This is characterized by a rapid shift from an industrial economy to one that has become primarily based on information technology. It is from within this new digital era, that technological applications (apps) have come about. … Continue reading Average Revenue Per Daily Active User (ARPDAU): What It Is and How It Can Increase Your Revenue
