Kaitlyn Hammond — July 1, 2019 — July 1, 2019 Every business owner should have marketing at the forefront of their minds. This is imperative to connect with new customers and to encourage existing customers to remain loyal. The marketing landscaping is ever changing, and staying on top of this field is necessary to beat … Continue reading Small Biz Marketing in 2019: What to Avoid
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B2B Email Marketing Techniques to Avoid Poor Sales Practices
Marie Fincher — June 27, 2019 — June 27, 2019 Before I started researching the content for this article, I thought that email was going to be a critical channel for B2B content marketing. But what I found wasn’t exactly what I had anticipated. Some of the most surprising findings came from The State of … Continue reading B2B Email Marketing Techniques to Avoid Poor Sales Practices
Social Media Mistakes to Avoid
Lindsey Flagg — June 20, 2019 Follow @lindseyjflagg — June 20, 2019 Erik_Lucatero / Pixabay As we move closer to 2020, it is obvious to almost everyone who uses the internet that social media is not going anywhere. In fact, it is taking the world by storm a little more each day, with new features … Continue reading Social Media Mistakes to Avoid
How to Avoid the Damage a “Working Manager” Can Do to Your Team
Liz Kislik — June 2, 2019 Follow @lizkislik — June 2, 2019 Does your company rely on “working managers” who simultaneously do the job they supervise? Many companies do, without being aware of the downsides. Working managers are most often found in small companies, where even those in leadership have to roll up their sleeves … Continue reading How to Avoid the Damage a “Working Manager” Can Do to Your Team
4 Mistakes to Avoid when Identifying Influencers for Your Brand
Jessie Butner — May 31, 2019 Follow @JessGoFish — May 31, 2019 With brands such as General Mills spending up to a third of their digital budget on influencer marketing, it’s clear that businesses are seeing a positive ROI on their influencer campaigns. Collaborating with an influencer can improve brand awareness, grow social media following, … Continue reading 4 Mistakes to Avoid when Identifying Influencers for Your Brand
Time-Consuming Aspects of Video Editing and How to Avoid Them
Justin Lenart — May 24, 2019 — May 24, 2019 To the untrained eye, video editing seems pretty easy. On most occasions, it’s the job of an editor for viewers not to notice that any editing has taken place. As we’ve all become accustomed to modern filmmaking tricks, whether we realize it or not, our … Continue reading Time-Consuming Aspects of Video Editing and How to Avoid Them
How to Avoid the Spam Folder [8 Things Which Will Not Land You in Spam]
Daniela McVicker — May 18, 2019 — May 18, 2019 Whether you are an independent blogger, an eCommerce store representative or a marketing expert, a chance is that email marketing matters to your cause. According to reports, the average RoI of email marketing investments currently sits at 3800%. This is a staggering number considering the … Continue reading How to Avoid the Spam Folder [8 Things Which Will Not Land You in Spam]
5 Common Reasons Small Business Loan Applications are Denied (and How to Avoid Them)
Tucker Mathis — May 13, 2019 Follow @https://twitter.com/finsync — May 13, 2019 Getting rejected for a small business loan is practically a rite of passage for entrepreneurs. Rejection rates can be as high as 73 percent with traditional banks. The odds improve a bit with alternative lenders, who generally approve around 57 percent of small … Continue reading 5 Common Reasons Small Business Loan Applications are Denied (and How to Avoid Them)
3 Work From Home Time Traps to Avoid
Choncé Maddox — May 12, 2019 — May 12, 2019 Working from home can seem like the right choice if you’re looking to adopt a flexible schedule and skip hectic commuter traffic. However, some people who work remotely may accomplish less due to common work from home time traps. While you often have the freedom … Continue reading 3 Work From Home Time Traps to Avoid
How to Avoid Communication Disaster: 4 Proven Tips for Success
Meg Manke — April 30, 2019 Follow @meg_manke — April 30, 2019 Politics. I mean the ones in the office. The ones that create eye rolls and backbiting. Not to be confused with government politics which consists of…eye rolling and backbiting. Ok, anyhow – you get the point. The real mystery about office politics is … Continue reading How to Avoid Communication Disaster: 4 Proven Tips for Success