Tag Archives: Awareness

Mindfulness in Your Work Life: Let Authenticity and Awareness Guide You through Your Day

Ora Nadrich August 6, 2020 For many people, the workplace is a stress-ridden environment of nonstop pressure. They spend their day unable to take a pause in the busyness. By bringing a Mindfulness practice into their lives, these workers are able to bring their best selves to their work life with a more present and … Continue reading Mindfulness in Your Work Life: Let Authenticity and Awareness Guide You through Your Day

‘S’ In SEO Now Means Stronger Brand Awareness, Reputation Tool

‘S’ In SEO Now Means Stronger Brand Awareness, Reputation Tool by Laurie Sullivan , Staff Writer @lauriesullivan, July 16, 2020 SEO has emerged from being a traditional site-traffic building tool to one that is more often viewed as a marketing tool for building brand awareness and brand reputation, according to analysis released Thursday by Forrester. The … Continue reading ‘S’ In SEO Now Means Stronger Brand Awareness, Reputation Tool

Cloudera Makes Impact With OOH Awareness, But COVID-19 Could Change Strategy

Cloudera Makes Impact With OOH Awareness, But COVID-19 Could Change Strategy by Laurie Sullivan  @lauriesullivan, April 8, 2020 In its first awareness campaign, Cloudera, an enterprise data cloud company, ran an OOH campaign in the Americas from September 2019 through January 2020, focusing on a new product called Cloudera Data Platform. The strategy tapped search, paid … Continue reading Cloudera Makes Impact With OOH Awareness, But COVID-19 Could Change Strategy

Leveraging Your Rewards Program for COVID-19 Communication and Awareness

Vince Chiofolo — March 13, 2020 COVID-19, otherwise known as coronavirus, is having an impact. As such, organizations around the world are responding quickly by developing communication management plans to help inform their company constituents of the threats, needs, and risks associated with the pandemic. Here are a few key ways in which you can … Continue reading Leveraging Your Rewards Program for COVID-19 Communication and Awareness

Brand Awareness with Facebook Marketing – How to Unlock the Power

Steven Imke — January 24, 2020 The goal of Facebook Brand Awareness is to receive Facebook Page likes and accumulate a base of fans. A Facebook Fan is defined as a user who liked your Facebook Page. Once a user becomes a fan, Facebook will display your other content, which may include content designed to … Continue reading Brand Awareness with Facebook Marketing – How to Unlock the Power

Why Your Brand Shouldn’t Post About Awareness Days On Social Media

Amanda Fountain — December 11, 2019 World Kindness Day. National Chocolate Chip Cookie Day. Cybersecurity Awareness Day. Memorial Day. Awareness days run the gamut from the absurd and fun to the somber and weighty. Often, I work with brands who want to incorporate awareness days into their social media content calendars believing it will connect … Continue reading Why Your Brand Shouldn’t Post About Awareness Days On Social Media

How Marketers Can Use Corporate Social Responsibility to Boost Brand Awareness 

Ryan Ayers — November 17, 2019 Follow @TheBizTechGuru In recent years, corporations have taken an increased interest in how their business activities affect society. Due to a range of influences, more organizations are practicing corporate social responsibility (CSR) – and boosting their bottom lines in the process. Some easy-to-recognize examples would be when major corporations … Continue reading How Marketers Can Use Corporate Social Responsibility to Boost Brand Awareness 

5 Easy Ways to Build Brand Awareness Using Social Media

Tiffany Fowell — November 4, 2019 A consistent brand can help you: Gain credibility Inspire trust & loyalty in your customers Boost your visibility within your market Justify charging a premium for your products & services Distinguish yourself from your competitors Establish a strong & consistent cross-channel customer experience While this isn’t limited to social … Continue reading 5 Easy Ways to Build Brand Awareness Using Social Media