We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.
The cookies that are categorized as "Necessary" are stored on your browser as they are essential for enabling the basic functionalities of the site. ...
Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.
Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.
The growing divide in how to tackle moderation, misinformation and privacy regulation will have a profound impact on consumer trust. Jeanne Jennings on January 13, 2025 Meta’s recent decision to move from fact-checkers to a community notes model akin to X, highlights a growing divide in how digital platforms handle free speech and content … Continue reading Free speech, Meta, data privacy and email: A delicate balance or a complete disconnect?
With the right strategies, retailers can turn ecommerce returns into an opportunity for building lasting customer loyalty. Alicia Arnold on December 4, 2024 The boom in ecommerce has transformed how we shop, but it’s also brought a pressing challenge: managing product returns. Retailers must find the right balance between keeping customers satisfied and protecting their … Continue reading How to balance customer experience and returns in ecommerce
November 08, 2024 I ran the Appalachian trail while working remotely. Here’s what it taught me about work-life balance I ran 2,197 miles to celebrate my 50th birthday and raise money for clean water. And I kept working the whole time. BY Michael Wardian I’m a professional marathon and ultramarathon runner. I’ve broken the world record … Continue reading I ran the Appalachian trail while working remotely. Here’s what it taught me about work-life balance
Balance short-term profitability with long-term brand equity with a holistic approach to social media advertising. Geoff Crain on September 27, 2024 As marketers face growing pressure to get the most value from their ad budgets, return on ad spend (ROAS) has become a go-to performance metric. ROAS measures how much revenue is earned for … Continue reading How to balance ROAS, brand safety and suitability in social media advertising
September 06, 2024 The growing movement to help workers achieve digital balance More companies are encouraging their employees to achieve better digital balance, empowering them to disconnect after work hours. BY Henry Chandonnet If Carly Taylor was going back to in-person work, she had some ground rules. There would be no more after-work responses to her … Continue reading The growing movement to help workers achieve digital balance
June 11, 2024 3 ways leaders can strike the right balance between confidence and caution Extremes in confidence and caution can affect decision-making, team performance, and overall leadership effectiveness, this executive coach says. BY Luis Velasquez Leadership requires a delicate balance between confidence and caution. Both are needed, and leaders must be able to move between … Continue reading 3 ways leaders can strike the right balance between confidence and caution
June 01, 2024 How to find the balance between telling it like it is and displaying good people skills More often than not, telling it like it is is not indicative of intelligence. BY Tomas Chamorro-Premuzic If you’re like most people—someone who pays attention to the feelings of others, and tries to act with empathy in … Continue reading How to find the balance between telling it like it is and displaying good people skills
Are you spending too much time on tactical decisions? Learn the importance of a strategic focus to boost your team’s effectiveness. Ruben Ugarte on November 7, 2023 I am fascinated by the interplay between strategic and tactical decisions. Neither is better than the other, and you couldn’t just adopt one type exclusively. My experience with … Continue reading Strategic vs. tactical decisions: How to find the right balance
Here are three areas where marketing automation leaders can find balance between consistency and the ability to transform. Chris Wood on September 19, 2023 Marketing automation leaders are faced with a big challenge: How to add new technologies that provide fresh ways of executing campaigns and engaging customers while maintaining the quality of older approaches. … Continue reading How to balance core marketing automation functions with innovation
YouTube Reverses Misinformation Policy, Cites Political Balance by Laurie Sullivan @lauriesullivan, June 2, 2023 YouTube has reversed a decision it made three years ago to ban videos claiming former President Trump won the U.S. presidential election in 2020. The company on Friday announced it will stop removing content that advances false claims that widespread fraud, … Continue reading YouTube Reverses Misinformation Policy, Cites Political Balance
