Tag Archives: Become

Millennials: Ethics And Morals Become Identity Markers For Brands

Millennials: Ethics And Morals Become Identity Markers For Brands by Laurie Sullivan  @lauriesullivan, July 16, 2018 Millennials expect more from brands with ethics and morality becoming part of their identity and culture in real life and online. Honesty at 77%, reliability at 74%, helping family at 74%, compassion at 72% and commitment at 72% are … Continue reading Millennials: Ethics And Morals Become Identity Markers For Brands

Native Budgets Soar 50%: Become Dominant Digital Display Ad Format, Social Too

Native Budgets Soar 50%: Become Dominant Digital Display Ad Format, Social Too by Joe Mandese  @mp_joemandese, April 11, 2018 The U.S. digital display advertising marketplace continues to grow in both size and share of the digital display advertising. Native ad budgets soared 50.1% in 2017 and became the dominant digital advertising format — albeit one … Continue reading Native Budgets Soar 50%: Become Dominant Digital Display Ad Format, Social Too

What is a Digital Project Manager (and How to Become One)

Esther Cohen — April 5, 2018 — April 5, 2018 The demand for digital project managers is booming. As more and more organizations switch from traditional to digital, they increasingly need managers trained to deliver digital projects. This guide will share the roles, responsibilities, and skills you need to be an effective digital project manager. … Continue reading What is a Digital Project Manager (and How to Become One)