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Agentic Commerce And ‘Futurecasting’ Big Bets In 2025 by Laurie Sullivan , Staff Writer @lauriesullivan, December 4, 2024 As 2025 tempts marketers to chase “the next big thing,” this year’s biggest opportunities will not present themselves as massive leaps, but rather strategic moves that add up to sustainable impacts. It’s no longer about personalization, but rather … Continue reading Agentic Commerce And ‘Futurecasting’ Big Bets In 2025
IBM bets $500M on business-focused AI startups Radek Zielinski / Nov 7, 2023 IBM announced today that it plans to invest $ 500 million in generative AI startups catering to business customers, signaling the technology giant’s entrance into the AI investment race. Generative AI, which can generate original text, images, audio, and more, has … Continue reading IBM bets $500M on business-focused AI startups
FanDuel Bets On Horizon Next, Names It Lead ‘Paid Media’ Shop by Joe Mandese @mp_joemandese, March 10, 2023 Online gaming marketer FanDuel Group has named Horizon Media’s “Next” unit its lead agency for its estimated $200 million paid media account. The assignment follows a competitive review managed by ID Comms and is effective immediately Responsibilities … Continue reading FanDuel Bets On Horizon Next, Names It Lead ‘Paid Media’ Shop
Super Bowl XLII Attracted Malicious Attacks Through Sports Bets by Laurie Sullivan , Staff Writer @lauriesullivan, March 3, 2023 Super Bowl XLII attracted an estimated $16 billion in wagers, a survey published in February by The American Gaming Association (AGA) found. Most bets are made through sports-betting apps, making bets easy and efficient. The popularity of sports betting, … Continue reading Super Bowl XLII Attracted Malicious Attacks Through Sports Bets
By Sam Becker July 29, 2022 The latest GDP figures show that the U.S. economy contracted 0.9% during Q2 of 2022, marking the second-straight quarter of negative economic growth. By many definitions, that means the American economy is in a recession—though there are other factors at play, and nothing’s official until the National Bureau … Continue reading Is my job recession proof? Low unemployment is a saving grace, but some industries are safer bets
