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Tag Archives: Bits

The spirit vs. the letter of the email law & the bits in between

There are things we all ‘know’ that aren’t actually founded in reality. Contributor Len Shneyder busts commonly held beliefs about email regulations. Len Shneyder on July 13, 2018 Over the last year, I’ve given a presentation where I debunk common email deliverability myths and ask the audience to chime in and tell me if the … Continue reading The spirit vs. the letter of the email law & the bits in between

3 Fearless Bits of Predictive Marketing Advice that Will Make You Want to Take Action

Brian Appleton — February 3, 2018 Follow @BArailrunner — February 3, 2018 Raise your hand if you’ve already heard about predictive marketing. While it’s certainly not a new concept, predictive marketing is experiencing a boost in prominence thanks to updated technology which has made it more effective—and popular—than ever before. Just check out the term’s … Continue reading 3 Fearless Bits of Predictive Marketing Advice that Will Make You Want to Take Action