AI is making it faster and easier to create content. This increases agencies’ productivity and the likelihood of clients doing it themselves. Chris Wood on April 4, 2023 As Open AI’s ChatGPT and other generative AI models become more widely available this year, it will significantly change how content, ads and other communications are created. … Continue reading Why ChatGPT may be a blessing and a curse for agencies
Tag Archives: Blessing
Email Unsubscribers and Why They’re Your Blessing in Disguise
Caitlin Johnson — January 26, 2017 — January 26, 2017 There are plenty of digital marketing myths these days and they’re holding back businesses in nearly every industry. Many of those myths are old ‘best practices’ that just haven’t been tested or challenged. So every week, we’ll look at some of the most common myths … Continue reading Email Unsubscribers and Why They’re Your Blessing in Disguise
Embracing the Double Opt-In: How It Can Be an Email Blessing, Not a Curse
by Todd Grennan November 29, 2015November 29, 2015 You know what might really help your email outreach? Making all the people who give you their email addresses indicate a second time that they actually, really, genuinely want to receive messages from you. Sound crazy? It isn’t. At first glance, the benefits of requiring a double … Continue reading Embracing the Double Opt-In: How It Can Be an Email Blessing, Not a Curse
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