By James Surowiecki November 23, 2022 In January 2008, Starbucks made a shock announcement: Its founder and former CEO, Howard Schultz, who had stepped down seven years earlier, would be returning to run the company once again. Starbucks’ stock price had fallen 42% in 2007, as the company saw its growth slow dramatically, and … Continue reading Boomerang CEOs have a bad track record lately, but Iger’s return makes sense for Disney
By Abakar Saidov February 17, 2022 There is no denying that an increase in personal reflections induced by the pandemic, and stay-at-home orders, has had a remarkable impact on the careers of many. Companies saw employees rapidly turning off familiar paths, inspired by less travelled trails, such as wanting to work for a … Continue reading The risks and benefits of rehiring Great Resignation ‘boomerang employees’
Digital Boomerang: New Online Customers Drive Boost In Returns by Ray Schultz , Columnist, April 5, 2021 New customers spent 144% more last year than they did in 2019, and that may be because there were more of them, judging by a new report from Alliant. Alliant’s DataHub, a cooperative database, saw a 57% YoY … Continue reading Digital Boomerang: New Online Customers Drive Boost In Returns
Hugh Stephens July 24, 2020 What makes Instagram so enticing to you, as a brand? To me, it’s the social network’s ability to keep growing with new features that help us engage users more and more and more. Stickers, filters, live streaming, animated videos, and more help me stay creative and showcase my brand in … Continue reading How to Do Boomerang on Instagram
Lucy XuNovember 3, 2015 Holy GIF! Just a couple of weeks ago, Instagram launched its new Boomerang app, allowing users to create one-second looping videos (GIFs, if you will). The videos are made by stitching together a burst of five photos. And the result is kind of awesome. The goal behind Instagram’s new app is … Continue reading Instagram’s Hot New Boomerang App – 4 Simple Steps To Help You Get Started
