Tag Archives: Boomers

Targeting Your Audience: From the Boomers to Gen Y (& Everything In Between!)

Customer Targetting

Laura Donovan — June 5, 2017 Follow @thewordpro— June 5, 2017 BABY BOOMERS Baby Boomer is a term referring to a person who was born between 1946 and 1964. The Baby Boomer generation makes up a substantial portion of the North American population, representing nearly 20% of the American public.1 Most businesses dismiss the Boomers … Continue reading Targeting Your Audience: From the Boomers to Gen Y (& Everything In Between!) →

Advantages Millennials Have Over Baby Boomers

Millennials

by Joel Goldstein December 31, 2015 Follow @joelgoldsteinDecember 31, 2015 The stereotypes of the Millennial generation have been made clear over the last few years. Laziness, entitlement, and no respect for authority, right? Wrong! Although many believe Baby Boomers have this generation beat when it comes to value in the workplace, Millennials actually have many … Continue reading Advantages Millennials Have Over Baby Boomers →

How To Effectively Transfer Knowledge Between Baby Boomers And Millennials

Data Analytics

Alison NapolitanoNovember 3, 2015 With the anticipated Baby Boomer brain drain that companies are due to face in the near future, many managers are looking for solutions to bridge the growing knowledge gap that the impending mass exodus of Baby Boomers will create. Fortunately, there are strategic steps you can take now to prepare for … Continue reading How To Effectively Transfer Knowledge Between Baby Boomers And Millennials →

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