Tag Archives: Booth

Looking for the office copy room? It’s a phone booth now

March 18, 2024 Looking for the office copy room? It’s a phone booth now Once an office staple, copy rooms are now a thing of the past. BY Nate Berg For decades, the copy machine was the beating heart of the office. Tucked in often windowless rooms, the whirring, humming machines were essential tools in the … Continue reading Looking for the office copy room? It’s a phone booth now →

B2B Marketers: Why Your Website Is Like a Bad Conversation at a Trade Show Booth

B2B Marketing

LB Wales IV — June 4, 2017 Follow @lbwalesiv— June 4, 2017 B2B marketers have greater challenges than their e-commerce counterparts when it comes to figuring out the optimal online experience. While e-commerce marketers have been striving to make their websites match their in-store experiences, most B2B marketers don’t have the benefit of such a … Continue reading B2B Marketers: Why Your Website Is Like a Bad Conversation at a Trade Show Booth →

5 B2B Tradeshow Booth Design Considerations for Maximum Impact

B2B Success

Tim Asimos — November 9, 2016 Follow @timasimos— November 9, 2016 A critical component of a winning B2B tradeshow marketing strategy is a well-designed, well-planned, impactful booth. In a crowded exhibition hall, your booth will either be your firm’s greatest asset or perhaps your greatest liability. Exhibiting comes at a premium, so it’s important to … Continue reading 5 B2B Tradeshow Booth Design Considerations for Maximum Impact →