Ruth Stevens — April 5, 2017 Follow @RuthPStevens— April 5, 2017   Marketers put a lot of effort into campaign planning, but sometimes their data selection comes as an afterthought. They may forget that the target audience is the single most important driver of campaign success. It deserves attention—and support of an independent partner, namely … Continue reading To Get the Best Prospecting Data, Use a Broker →