Tag Archives: Build

5 Statistics to Help Build Your Case for an Employee Recognition Strategy

Caitlin Nobes May 24, 2021 Companies and employees are at a critical crossroad. For the last year, employees have operated in crisis mode as a result of the pandemic. Despite many employees demonstrating admirable flexibility and creativity amidst rapidly changing requirements, employee engagement has suffered, and employee commitment is not expected to last. In fact, … Continue reading 5 Statistics to Help Build Your Case for an Employee Recognition Strategy →

How to Build a Successful Video Marketing Strategy and Plan

Video Marketing

Christa Tuttle May 16, 2021 More than 71% of B2B marketers currently include videos in their marketing mix. For organizations looking for ways to elevate their content marketing, videos can be a great addition. Whether video marketing is something you have mastered or are just beginning to explore, these tips can help with planning, strategy … Continue reading How to Build a Successful Video Marketing Strategy and Plan →

How to Build the Best Email List for 2021 (+ Tips and Examples)

Email Marketing Tips

Jennifer Brown May 13, 2021 Seventeen percent of Americans check their email before their feet hit the floor in the morning. Fifty five percent check email within an hour of waking (no judgement if your feet still haven’t hit the floor in that hour). Why is that important? Well, if you’re like most business owners, … Continue reading How to Build the Best Email List for 2021 (+ Tips and Examples) →

Implement These 3 Tips to Build Successful Business Relationships

Relationship Development

Karen Repoli May 12, 2021 If you’re an entrepreneur, you already encounter numerous relationships on a daily basis: with your business vendors; with your contract workers or employees; with your customers; with your prospective customers; and with your connections on social media. In fact, it’s nearly impossible to run any kind of profitable business without … Continue reading Implement These 3 Tips to Build Successful Business Relationships →

Convert Visits into Sales: Build Awareness and a Great UX Design

Sales Strategy

Angela Hausman, PhD May 7, 2021 Driving traffic to your website is one thing, but you also need to ensure potential customers stay there when they arrive; ultimately working to convert visits into sales and customers into repeat customers. Their experience on your website, called a user experience (UX for short) reflects their customer journey … Continue reading Convert Visits into Sales: Build Awareness and a Great UX Design →

How to Build Your Brand with LinkedIn Stories: 7 Ideas & Tips

LinkedIn Utilization

Mary Lister May 3, 2021 First, it was Instagram adding IG Stories. Then Facebook did it. Now…LinkedIn Stories? For why?! Well, because why not? The more ways to share what you or your organization is doing in a fun and engaging way, the better. The most popular professionals on LinkedIn regularly speak to best practices … Continue reading How to Build Your Brand with LinkedIn Stories: 7 Ideas & Tips →

7 Tips to Build a Killer Website to Support Your Business

Website Special Guidelines

Angela Hausman, PhD April 15, 2021 In today’s digital marketing landscape, a website is an indispensable business tool. It serves as the face of your brand on the internet – a place where your potential customers learn more about your business, its services, and products. When you build a killer website, you not only attract … Continue reading 7 Tips to Build a Killer Website to Support Your Business →

Build Resilience with Email Monetization – Newsletter Publishers’ Ace in the Hole

Email Monetization

Marika Zinca April 12, 2021 2020 had an important lesson for publishers: relying on multiple income streams can be a lifesaver. With email monetization, you gain an additional source of revenue for your business. And, because you’re using a digital asset you already have, getting started is simple. If you’re a publisher looking for new … Continue reading Build Resilience with Email Monetization – Newsletter Publishers’ Ace in the Hole →

How to Build Good Credit for Your Business

Credit Scoring

Aileen Ott April 8, 2021 Many small business owners apply for funding to cover operating expenses or support their growth, only to discover that they cannot qualify because of a lack of business credit or poor business credit. When you’re focused on day-to-day operations and seizing opportunities to grow, it’s easy to forget about building … Continue reading How to Build Good Credit for Your Business →

Drive Visitors to Your Website: 7 Tips to Build Your Traffic

Traffic Generation

Angela Hausman, PhD April 7, 2021 You worked hard to build your website. You created a mobile-friendly website, published new content over the months and years since launch, and followed SEO best practices. Despite your best efforts, however, you now find traffic to your website stagnating. How do you drive visitors to your website? That’s … Continue reading Drive Visitors to Your Website: 7 Tips to Build Your Traffic →